Braze
NewBe Absolutely Engaging.
#10 of 55 in Email Marketing2,000 customers (per braze.com)36% positive in AI answers
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
- Braze ranks #10 of 55 in Email Marketing with an AI visibility score of 12.2 (SlateIndex, Nov 2, 2026).
- Braze is most visible on Perplexity (25.7) and least on Google AI Mode (2).
- AI engines name Braze in 26 of the 60 Email Marketing buyer prompts SlateIndex tracks.
- braze.com is the source AI engines cite most in answers about Braze, with 17 citations.
About
Company details for Braze
Braze is a customer engagement platform that unifies customer data from many sources and acts on it in real time across email, mobile, web and other channels. Its Canvas tool orchestrates customer journeys, and BrazeAI adds content generation, optimization and AI decisioning features. Pricing scales with monthly active users, and messaging draws on a flexible pool of Action Credits. It ranks #10 of 55 in Email Marketing on SlateIndex and has a visibility score of 12.2 in the latest weekly run.
Founded in 2011 and headquartered in New York City, New York, United States, the company employs 1,001–5,000 people. Its differentiator: real-time customer data unified across channels in one platform, with zero-copy segmentation and personalization.
- Website
- braze.com
- Categories
- Email Marketing, Marketing Automation
- Company size
- 1,001–5,000 employees
- Headquarters
- New York City, New York, United States
- Founded
- 2011
- Company type
- Public (NASDAQ: BRZE)
- Funding
- IPO
- Customers
- 2,000 · per braze.com/company
- Pricing
- Contact sales · usage-based
- Free trial
- —
- Compliance
- ISO 27001, SOC 2 Type 2, HIPAA
- Support
- 24x7x365 customer support, Braze Bonfire community network, Strategic advisors and technical architects
Read from linkedin.com, braze.com, g2.com, instagram.com, seedtable.com · refreshed Nov 2, 2026.
AI visibility
Latest weekly run · Nov 2 · next run Nov 9
Visibility score trend
Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.
Changes appear after the second weekly run in Email Marketing. Mailchimp leads the category at 45.4%.
Media
Website and product screenshots for Braze
AI mentions & citations
Recent answers that name Braze
Which Email Marketing vendors do analysts recommend?
Best email marketing platform for enterprise
The 2026 Forrester Wave evaluates 12 major email marketing providers, including Adobe, Braze, Iterable, Salesforce, and Klaviyo.
Best email marketing platform for enterprise
Choose Braze for high-volume, real-time B2C engagement, and Klaviyo for ecommerce-led marketing.
Which Email Marketing vendors do analysts recommend?
Braze: Highly rated for mobile-first, real-time, and cross-channel consumer engagement workflows.[](https://google.com/goto?url=CAESewHrOzAVLyvGy9zw1EJidiTtlLwyUouYMS53JXcfLlBN5YPE-0Cf5X5JhT8JeN4-zis-…
Which Email Marketing vendors do analysts recommend?
Braze — Well suited to consumer brands needing real-time, personalized, cross-channel messaging at scale; Gartner and Forrester coverage place it among the stronger enterprise options.
Top email marketing platform options for B2B SaaS companies
Compare the leading Email Marketing platforms
Best for enterprise customer engagement: Braze, Salesforce, Adobe, Iterable, or similar platforms when campaigns span several channels and require advanced data orchestration.
Official website of the top email marketing platform vendors
Products & features
What Braze sells
Braze Data Platform
Unifies first-party customer data from many sources and activates it in real time.
Canvas
Cross-channel journey orchestration for mapping and running customer journeys.
BrazeAI Operator
Builds campaigns, Canvases and content from conversational prompts.
BrazeAI Decisioning Studio
Makes 1:1 AI decisions for every customer to optimize a chosen marketing goal.
BrazeAI Agent Console
Places AI agents at any step of a customer journey.
Content Optimizer
Tests and optimizes message content such as subject lines and calls to action.
Strengths engines cite
- Real-time, mobile-first, cross-channel consumer engagement
- Strong fit for high-volume B2C engagement at scale
- Best for enterprise and app-driven brands
- Placed among the stronger enterprise options by Gartner and Forrester coverage
Target market & buyers
Companies of all sizes, from startups to large global enterprises.
Notable customers include Pizza Hut, BEES/Anheuser Busch-InBev, Virgin Red, Hugosave, Uswitch, Cleo, Kayo Sports, Virgin Media O2.
| Industry | Primary use case |
|---|---|
| Streaming media | Personalized streaming recommendations and lifecycle messaging (RTL+) |
| Sports streaming | 1:1 messaging at scale to drive loyalty and lifetime value (Kayo Sports) |
| Automotive | Reactivating users to increase valuations (Motorway) |
Funding & recent developments
Funding
| Round | Year | Amount |
|---|---|---|
| Seed | 2011 | $1M |
| Seed | 2012 | $2M |
| Series A | 2013 | — |
| Series B | 2014 | $15M |
| Series C | 2016 | $20M |
| Series D | 2017 | $50M |
| Series E | 2018 | $80M |
| IPO | 2021 | $520M |
| Latest known round | Total raised |
|---|---|
| IPO | — |
Recent developments
- Jul 2025CompanyFourth annual ESG report released
Braze released its fourth annual ESG report, covering SBTi-approved climate targets and a virtual power purchase agreement.
Competitive landscape
How Braze compares with its top three alternatives
Braze most often appears alongside HubSpot, Salesforce, Brevo in AI answers.
| Brand | Visibility | Share of voice | vs last week | Starting price |
|---|---|---|---|---|
| Braze | 12.2% | 3.3% | New | Contact sales |
| HubSpot | 73.1% | 13.1% | New | Free plan |
| Salesforce | 46.2% | 9.6% | New | Pricing not available |
| Brevo | 41.2% | 9.9% | New | Free plan |
| ActiveCampaign | 44% | 9.3% | New | Contact sales |
What AI answers say
Sentiment and themes from the answers that mention this brand
Positive 36% · Neutral 46% · Mixed 18% of 28 engine answers that mention Braze
Praised for
- Real-time, mobile-first, cross-channel consumer engagement
- Strong fit for high-volume B2C engagement at scale
- Best for enterprise and app-driven brands
- Placed among the stronger enterprise options by Gartner and Forrester coverage
Criticised for
- Better avoided without complex workflows, large customer volume, and dedicated marketing-ops support
Pricing
Usage-based pricing
Cite as: SlateIndex, “Braze AI visibility profile”, https://slateindex.ai/brand/braze, data of Nov 2, 2026. Licence: CC BY 4.0.