Skip to content
SlateIndex

Braze

New

Be Absolutely Engaging.

Email MarketingNew York City, New York, United States1,001–5,000 employeesFounded 2011

Visibility score
12.2%
New vs last week
Weekly run · Nov 2

Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run

  • Braze ranks #10 of 55 in Email Marketing with an AI visibility score of 12.2 (SlateIndex, Nov 2, 2026).
  • Braze is most visible on Perplexity (25.7) and least on Google AI Mode (2).
  • AI engines name Braze in 26 of the 60 Email Marketing buyer prompts SlateIndex tracks.
  • braze.com is the source AI engines cite most in answers about Braze, with 17 citations.

About

Company details for Braze

Braze is a customer engagement platform that unifies customer data from many sources and acts on it in real time across email, mobile, web and other channels. Its Canvas tool orchestrates customer journeys, and BrazeAI adds content generation, optimization and AI decisioning features. Pricing scales with monthly active users, and messaging draws on a flexible pool of Action Credits. It ranks #10 of 55 in Email Marketing on SlateIndex and has a visibility score of 12.2 in the latest weekly run.

Founded in 2011 and headquartered in New York City, New York, United States, the company employs 1,001–5,000 people. Its differentiator: real-time customer data unified across channels in one platform, with zero-copy segmentation and personalization.

Website
braze.com
Company size
1,001–5,000 employees
Headquarters
New York City, New York, United States
Founded
2011
Company type
Public (NASDAQ: BRZE)
Funding
IPO
Customers
2,000 · per braze.com/company
Pricing
Contact sales · usage-based
Free trial
—
Compliance
ISO 27001, SOC 2 Type 2, HIPAA
Support
24x7x365 customer support, Braze Bonfire community network, Strategic advisors and technical architects

Read from linkedin.com, braze.com, g2.com, instagram.com, seedtable.com · refreshed Nov 2, 2026.

AI visibility

Latest weekly run · Nov 2 · next run Nov 9

Visibility score
12.2%
across Email Marketing answers, weighted by position
ChatGPT8.9%
AI Mode2%
Perplexity25.7%
Change
New
vs last week’s run
Category rank
#10 of 55
in Email Marketing
Mentions
18
in this week’s run
Share of voice
3.3%
of AI mentions in Email Marketing

Visibility score trend

Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.

Now12.2%
30-day change—
High · low12.2% · 12.2%
Rank#10
0%25%50%75%100%Nov 2Braze 12%

Changes appear after the second weekly run in Email Marketing. Mailchimp leads the category at 45.4%.

Media

Website and product screenshots for Braze

All media

AI mentions & citations

Recent answers that name Braze

All prompts

Products & features

What Braze sells

Braze Data Platform

Unifies first-party customer data from many sources and activates it in real time.

Canvas

Cross-channel journey orchestration for mapping and running customer journeys.

BrazeAI Operator

Builds campaigns, Canvases and content from conversational prompts.

BrazeAI Decisioning Studio

Makes 1:1 AI decisions for every customer to optimize a chosen marketing goal.

BrazeAI Agent Console

Places AI agents at any step of a customer journey.

Content Optimizer

Tests and optimizes message content such as subject lines and calls to action.

Strengths engines cite

  • Real-time, mobile-first, cross-channel consumer engagement
  • Strong fit for high-volume B2C engagement at scale
  • Best for enterprise and app-driven brands
  • Placed among the stronger enterprise options by Gartner and Forrester coverage

Target market & buyers

Companies of all sizes, from startups to large global enterprises.

Notable customers include Pizza Hut, BEES/Anheuser Busch-InBev, Virgin Red, Hugosave, Uswitch, Cleo, Kayo Sports, Virgin Media O2.

IndustryPrimary use case
Streaming mediaPersonalized streaming recommendations and lifecycle messaging (RTL+)
Sports streaming1:1 messaging at scale to drive loyalty and lifetime value (Kayo Sports)
AutomotiveReactivating users to increase valuations (Motorway)

Funding & recent developments

Funding

RoundYearAmount
Seed2011$1M
Seed2012$2M
Series A2013—
Series B2014$15M
Series C2016$20M
Series D2017$50M
Series E2018$80M
IPO2021$520M
Latest known roundTotal raised
IPO—

Recent developments

  1. Jul 2025CompanyFourth annual ESG report released

    Braze released its fourth annual ESG report, covering SBTi-approved climate targets and a virtual power purchase agreement.

Competitive landscape

How Braze compares with its top three alternatives

All alternatives

Braze most often appears alongside HubSpot, Salesforce, Brevo in AI answers.

BrandVisibilityShare of voicevs last weekStarting price
Braze12.2%3.3%NewContact sales
HubSpot73.1%13.1%NewFree plan
Salesforce46.2%9.6%NewPricing not available
Brevo41.2%9.9%NewFree plan
ActiveCampaign44%9.3%NewContact sales

What AI answers say

Sentiment and themes from the answers that mention this brand

Reviews

Positive 36% · Neutral 46% · Mixed 18% of 28 engine answers that mention Braze

Praised for

  • Real-time, mobile-first, cross-channel consumer engagement
  • Strong fit for high-volume B2C engagement at scale
  • Best for enterprise and app-driven brands
  • Placed among the stronger enterprise options by Gartner and Forrester coverage

Criticised for

  • Better avoided without complex workflows, large customer volume, and dedicated marketing-ops support

Pricing

Usage-based pricing

Full pricing
Braze GoCustom
Braze SelectCustom
Braze ProCustom
Braze EnterpriseCustom

Cite as: SlateIndex, “Braze AI visibility profile”, https://slateindex.ai/brand/braze, data of Nov 2, 2026. Licence: CC BY 4.0.