Mailchimp

New

Turn ideas into emails & SMS that connect

Email MarketingAtlanta, Georgia, United States1,001–5,000 employeesFounded 2001

#1 of 55 in Email Marketing 35% positive in AI answers

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Visibility score

45.4%

New vs last week

Weekly run · Nov 2

Data collected Nov 2, 2026·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run Nov 9, 2026

Mailchimp ranks #1 of 55 in Email Marketing with an AI visibility score of 45.4 (SlateIndex, Nov 2, 2026).
Mailchimp is most visible on ChatGPT (55.2) and least on Perplexity (37.4).
AI engines name Mailchimp in 41 of the 60 Email Marketing buyer prompts SlateIndex tracks.
mailchimp.com is the source AI engines cite most in answers about Mailchimp, with 22 citations.

About

Company details for Mailchimp

Mailchimp is an email and marketing automation platform for growing businesses. It covers email and SMS campaigns, automation flows, popup forms, landing pages, and audience analytics, with AI-driven recommendations based on customer behavior. Intuit acquired Mailchimp in 2021, and the company is based in Atlanta, Georgia. It ranks #1 of 55 in Email Marketing on SlateIndex and has a visibility score of 45.4 in the latest weekly run.

Founded in 2001 and headquartered in Atlanta, Georgia, United States, the company employs 1,001–5,000 people. Its differentiator: email, SMS and marketing automation in one platform, with AI-driven recommendations based on real-time customer behavior.

Website: mailchimp.com
Categories: Email Marketing, Marketing Automation
Company size: 1,001–5,000 employees
Headquarters: Atlanta, Georgia, United States
Founded: 2001
Company type: Division of Intuit
Pricing: Free; paid from $13 / mo · usage-based
Free trial: Free plan available
Integrations: 300+ native
Compliance: SOC 2 Type II, EU-US Data Privacy Framework
Support: Phone and priority support on Premium, 24/7 email and chat support on Standard and Essentials, Email support for the first 30 days on Free, Guides and tutorials

Facebook · facebook.com/mailchimp/X · x.com/Mailchimp Instagram · instagram.com/mailchimp/LinkedIn · linkedin.com/company/mailchimp YouTube · youtube.com/user/Mailchimp

Read from linkedin.com, mailchimp.com, capterra.com, facebook.com, trustscope.info · refreshed Nov 2, 2026.

AI visibility

Latest weekly run · Nov 2 · next run Nov 9

Visibility score

45.4%

across Email Marketing answers, weighted by position

ChatGPT55.2%

AI Mode43.5%

Perplexity37.4%

Change

New

vs last week’s run

Category rank

#1 of 55

in Email Marketing

Mentions

in this week’s run

Share of voice

9.6%

of AI mentions in Email Marketing

Visibility score trend

Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.

Now45.4%

30-day change—

High · low45.4% · 45.4%

Rank#1

Compare in

Changes appear after the second weekly run in Email Marketing. Mailchimp leads the category at 45.4%.

Media

Website and product screenshots for Mailchimp

All media

Home page

Pricing page

AI mentions & citations

Recent answers that name Mailchimp

All prompts

What are common mistakes when buying an email marketing platform?

I can also put together a comparison of the most popular email marketing platforms (Mailchimp, Brevo, ActiveCampaign, Klaviyo, and HubSpot) highlighting their strengths, weaknesses, pricing considerations, and which…

ChatGPT · run of Nov 2

What is the difference between an email marketing platform and Marketing Automation?

For example, Mailchimp offers marketing automation features, while HubSpot offers email marketing alongside its broader marketing automation and CRM capabilities.

ChatGPT · run of Nov 2

How long does it take to roll out an email marketing platform?

A small or mid-sized business – such as Mailchimp or Constant Contact.

ChatGPT · run of Nov 2

Alternatives to the most popular email marketing platform

The most popular email marketing platform is generally considered to be Mailchimp.

ChatGPT · run of Nov 2

Compare the leading Email Marketing platforms

My overall recommendation: Mailchimp for general-purpose marketing, ActiveCampaign for advanced automation, Klaviyo for ecommerce, and MailerLite for affordability and simplicity.

ChatGPT · run of Nov 2

What is the typical pricing model for Email Marketing software?

For example, Mailchimp offers a free tier and paid subscriptions, with pricing varying by contact count and feature level.

ChatGPT · run of Nov 2

Where can I sign up for an email marketing platform?

ChatGPT · run of Nov 2

Official website of the top email marketing platform vendors

ChatGPT · run of Nov 2

Products & features

What Mailchimp sells

Email marketing

Create, send and track email campaigns, with plan-based limits on contacts and monthly sends.

Marketing automation flows

Automated email and SMS sequences, including pre-built SMS automations such as abandoned cart messages.

SMS and MMS marketing

Add-on to paid plans in select countries, available after application and approval.

Forms and landing pages

Popup forms and landing pages for growing an email list from website visitors.

Reporting and analytics

Campaign reports, audience dashboards, and predictive segmentation included on paid plans.

Strengths engines cite

Easy to use, beginner-friendly
Drag-and-drop email design and templates
Most popular, widely recognised market leader
Strongest overall general-purpose choice
Free tier and broad integrations

Target market & buyers

Small and growing businesses, nonprofits and organizations of all sizes

Notable customers include Riot Fest, Stash Hotel Rewards, HC Brands, The Breakthrough Coach.

Industry	Primary use case
Hospitality	Stash Hotel Rewards uses Mailchimp's analytics AI to see what is working and lift bookings
Events and music	Riot Fest builds a loyal audience through SMS marketing
E-commerce	HC Brands connected 11 brands to one marketing operation through Adobe Commerce integration
Education	The Breakthrough Coach uses popup forms to turn site visitors into course sign-ups

Funding & recent developments

Funding

Latest known round	Total raised
—	—

Recent developments

Aug 2026CompanyMailchimp reported as a separate Intuit operating segment
Intuit said it will report Mailchimp as a separate operating segment starting in fiscal 2027.
Apr 2026ProductReported price increase on certain legacy plans
Industry sources report an 11–13% price increase on certain legacy plans from billing cycles after April 13, 2026. Not confirmed on Mailchimp's pricing page.
Feb 2026ProductAnalytics AI product launched and data integrations expanded
Mailchimp launched an analytics AI product and expanded its data integrations.
Feb 2026ProductEcommerce feature package announced
Package includes a ChatGPT integration and SMS expansion to 34 European countries.
Feb 2026ProductFree plan cut to 250 contacts and 500 sends per month
The free plan limits were reduced in February 2026.