Sprinklr
NewThe definitive AI-native platform for extraordinary customer experiences
#8 of 51 in Social Media Management1,900 customers (per linkedin.com)38% positive in AI answers
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
- Sprinklr ranks #8 of 51 in Social Media Management with an AI visibility score of 16.4 (SlateIndex, Nov 2, 2026).
- Sprinklr is most visible on Google AI Mode (20.9) and least on Perplexity (10.4).
- AI engines name Sprinklr in 17 of the 60 Social Media Management buyer prompts SlateIndex tracks.
- buffer.com is the source AI engines cite most in answers about Sprinklr, with 14 citations.
About
Company details for Sprinklr
Sprinklr is an AI-native customer experience platform sold as four product suites: Sprinklr Service for omnichannel contact center work, Sprinklr Social, Sprinklr Insights and Sprinklr Marketing. The suites share one Unified-CXM platform that connects conversations across more than 30 voice, social and digital channels. AI agents, a copilot and workflow automation are built into the platform. It ranks #8 of 51 in Social Media Management on SlateIndex and has a visibility score of 16.4 in the latest weekly run.
Founded in 2009 and headquartered in New York, NY, USA, the company employs 1,001–5,000 people. It has raised about $579M. Its differentiator: one Unified-CXM platform that covers social, marketing, insights and contact center work instead of separate point tools.
- Website
- sprinklr.com
- Categories
- Social Media Management, Contact Center
- Company size
- 1,001–5,000 employees
- Headquarters
- New York, NY, USA
- Founded
- 2009
- Company type
- Public (NYSE: CXM)
- Funding
- Initial public offering (NYSE: CXM) · $579M raised
- Customers
- 1,900 · per linkedin.com/company/sprinklr
- Compliance
- ISO/IEC 27001, SOC 1, SOC 2, SOC 3, PCI DSS, FedRAMP LI-SaaS, HIPAA, CSA STAR Level 1, TISAX, C5
- Support
- Help Center, Release Notes, Training
Read from linkedin.com, postplanify.com, twitter.com, sprinklr.com, trust.sprinklr.com, cbinsights.com · refreshed Nov 2, 2026.
AI visibility
Latest weekly run · Nov 2 · next run Nov 9
Visibility score trend
Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.
Sprinklr gained 0 points over 1 weekly run in Social Media Management. Buffer leads the category at 57.6%.
Media
Website and product screenshots for Sprinklr
AI mentions & citations
Recent answers that name Sprinklr
Best social media management tool for enterprise
My top recommendation is Sprinklr for large, complex enterprises.
Which Social Media Management vendors do analysts recommend?
My recommendation: If you're developing a vendor shortlist for an enterprise procurement or RFP, start with Sprinklr, Hootsuite, Sprout Social, Brandwatch, Emplifi and Oktopost.
Best social media management tool for enterprise
Sprinklr, Sprout Social , and Brandwatch (incorporating Falcon.io) are the best enterprise social media management tools , tailored for massive organizational structures, deep social listening, cross-functional…
Which Social Media Management vendors do analysts recommend?
- Sprinklr: Widely recognized for heavy-duty enterprise governance, broad channel coverage, and unified customer experience infrastructure.
Best social media management tool for enterprise
Sprinklr is the best fit for very large enterprises with global teams, complex approval workflows, compliance requirements, social listening, customer care, and many channels.
Which Social Media Management vendors do analysts recommend?
Analysts most consistently recommend Sprinklr Social, Sprout Social, Hootsuite, Emplifi, and Khoros for enterprise-scale social media management, particularly when organizations need publishing, engagement, customer…
How long does it take to roll out a social media management tool?
One important question: Are you rolling out an existing tool such as Hootsuite, Sprout Social or Sprinklr, or implementing a newly developed social media management platform?
Compare the leading Social Media Management platforms
Consideration: Lacks the massive deep-web listening scale of Sprinklr or Brandwatch, but hits a sweet spot for core management.[](https://google.com/goto?url=CAESdgHrOzAVCIqs-…
Products & features
What Sprinklr sells
Sprinklr Service
AI contact center platform for inbound and outbound support across voice, social and digital channels.
Sprinklr Social
Social publishing, engagement, listening and advertising across 30+ digital and social channels.
Sprinklr Insights
Consumer, product and market insights from social and customer conversations, including social listening and competitive benchmarking.
Sprinklr Marketing
Campaign planning, content lifecycle management and social advertising for global marketing teams.
Strengths engines cite
- Built for large, complex global enterprises
- Broad coverage across 30+ digital channels and voice
- Unified customer experience and governance stack
- Rated Exemplary by ISG in its 2026 assessment
- AI-driven customer experience management and listening at scale
Target market & buyers
Enterprises
Notable customers include Microsoft, P&G, Samsung, Uber, Deutsche Telekom, Acer, Aramex, Northwestern Mutual.
Funding & recent developments
Funding
| Round | Year | Amount |
|---|---|---|
| Series A (led by Battery Ventures) | 2012 | $5M |
| Private round valued at $1.8B (PitchBook) | 2016 | $105M |
| Series G (reported as $200M by Forbes and $350M by Tracxn) | 2020 | — |
| Initial public offering (NYSE: CXM) | 2021 | $266M |
| Latest known round | Total raised |
|---|---|
| Initial public offering (NYSE: CXM) | $579M |
Recent developments
- Oct 2026ProductBeta launch of six Marketing AI Agents
Sprinklr launched six Marketing AI Agents in beta only, not general availability.
- Oct 2026PartnershipVoice of the Customer agent suite listed in Gemini Enterprise Agent Marketplace
The eight-agent Voice of the Customer suite became available in the Gemini Enterprise Agent Marketplace.
- Aug 2026CompanyJordi Ribas appointed to board
Sprinklr appointed Jordi Ribas to its board of directors.
- May 2026CompanyAcquisition of ViralMoment
Sprinklr acquired ViralMoment to add AI video intelligence to its platform.
- Apr 2026ProductSpring '26 release
The Spring '26 (26.4) release added AI agent testing and Agent Copilot updates.
Competitive landscape
How Sprinklr compares with its top three alternatives
Sprinklr most often appears alongside Sprout Social, Hootsuite, Buffer in AI answers.
| Brand | Visibility | Share of voice | vs last week | Starting price |
|---|---|---|---|---|
| Sprinklr | 16.4% | 4.3% | New | Pricing not available |
| Sprout Social | 53.5% | 11.3% | New | $79 / seat / mo |
| Hootsuite | 57.5% | 10.8% | New | $99 / seat / mo |
| Buffer | 57.6% | 11.4% | New | Free plan |
| Brandwatch | 6.8% | 2.7% | New | Pricing not available |
What AI answers say
Sentiment and themes from the answers that mention this brand
Positive 38% · Neutral 45% · Mixed 17% of 29 engine answers that mention Sprinklr
Praised for
- Built for large, complex global enterprises
- Broad coverage across 30+ digital channels and voice
- Unified customer experience and governance stack
- Rated Exemplary by ISG in its 2026 assessment
- AI-driven customer experience management and listening at scale
Criticised for
- Limited deep-web listening scale compared with Brandwatch
- Lengthy 6 to 12+ week rollout requiring extensive scoping
- Often requires a custom demo or quote rather than published pricing
Cite as: SlateIndex, “Sprinklr AI visibility profile”, https://slateindex.ai/brand/sprinklr, data of Nov 2, 2026. Licence: CC BY 4.0.