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SlateIndex
Act-OnMarketing automation for your entire customer lifecycle
vs
Benchmark EmailPowerfully simple email marketing software
Comparison · Marketing Automation · weekly run Nov 2

Act-On vs Benchmark Email

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Act-On is the stronger AI pick in Marketing Automation: it has a visibility score of 1 versus 0 for Benchmark Email.

Choose Act-On if…

  • You want the brand AI engines rank higher (1 vs 0)
  • You prefer a larger, established vendor (201–500 employees)
  • Favored for mid-market demand generation
  • Lower total cost of ownership

Choose Benchmark Email if…

  • You want a free plan to start
  • AI answers describe it more positively (100% vs 33% positive)
  • all plans include every feature

AI visibility side by side

Latest weekly run · Nov 2

Metric Act-On Benchmark Email
Visibility score1%0%
Change vs last weekNewNew
Rank in Marketing Automation#31#42
Share of voice0.5%0%
Mentions this run30
Positive in AI answers33%100%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

0%25%50%75%100%Nov 2Act-On 1%

Act-On 0pp · Benchmark Email 0pp over 0 weekly runs.

Engine by engine

Act-On leads on 2 of 3 engines

ChatGPT
1.9%
0%
AI Mode
1.1%
0%
Perplexity
0%
0%
Act-OnBenchmark Email

Head to head in AI answers

0 engine answers name both brands

0Act-On ranked higher
0Benchmark Email ranked higher

Features, pricing & fit

DimensionAct-OnBenchmark Email
Pricing modelUsage-basedUsage-based
Entry price$900 / moFree; paid from $12 / mo
Free planNoYes
Integrations—2+
SupportStandard support package with email-based support, Premium support package, recommended for EnterpriseLive chat and email support 24/7 on every plan, including free, Chat, email and phone support on Enterprise, Dedicated account management on Enterprise
Founded20082004
HeadquartersPortland, Oregon, United StatesSt. Louis, Missouri, United States
Employees201–50051–200
FundingRound of $4M, about six months before the 2011 Series C · $82M raisedLater Stage VC
Best forMidsize and enterprise marketing teams focused on growing revenue through lifecycle marketing, including distributed organizations such as franchises and branch offices.Small businesses and nonprofits that want simple email campaigns without a bloated marketing suite.

Plans side by side

Act-On

Professional$900month (2,500 active contacts/month)
EnterpriseCustomcustom quote
Act-On pricing

Benchmark Email

Free$0month
Pro$12month (500 contacts; $10/mo billed annually)
EnterpriseCustomcontact sales
Benchmark Email pricing

Pros and cons

Themes from the AI answers that mention each brand

Act-On

  • Favored for mid-market demand generation
  • Lower total cost of ownership
  • Fast deployment

    Benchmark Email

    • all plans include every feature

      Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run

      Cite as: SlateIndex, “Act-On vs Benchmark Email”, https://slateindex.ai/compare/act-on-vs-benchmark-email, data of Nov 2, 2026. Licence: CC BY 4.0.