ActiveCampaign vs Userlist

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

ActiveCampaign is the stronger AI pick in Email Marketing: it has a visibility score of 29.4 versus 1.2 for Userlist, and ranks ahead in 100% of the answers that name both.

Choose ActiveCampaign if…

You want the brand AI engines rank higher (29.4 vs 1.2)
You need GDPR or SOC 2 or HIPAA coverage
You prefer a larger, established vendor (501–1,000 employees)
Flat tiers pricing suits your budget better than usage-based

Choose Userlist if…

Usage-based pricing suits your budget better than flat tiers
Recommended as a top choice on B2B SaaS shortlists

AI visibility side by side

Latest weekly run · Nov 2

Metric	ActiveCampaign	Userlist
Visibility score	29.4%	1.2%
Change vs last week	New	New
Rank in Email Marketing	#5	#32
Share of voice	7.9%	0.4%
Mentions this run	39	2
Positive in AI answers	53%	—

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

ActiveCampaign 0pp · Userlist 0pp over 0 weekly runs.

Engine by engine

ActiveCampaign leads on 3 of 3 engines

ChatGPT

32.8%

1.7%

AI Mode

37.8%

Perplexity

17.8%

ActiveCampaignUserlist

Head to head in AI answers

2 engine answers name both brands

2ActiveCampaign ranked higher

0Userlist ranked higher

Prompt	Engine	ActiveCampaign	Userlist
Top email marketing platform options for B2B SaaS companies	ChatGPT	#3	#5
Top email marketing platform options for B2B SaaS companies	Perplexity	#3	#4

Features, pricing & fit

Dimension	ActiveCampaign	Userlist
Pricing model	Flat tiers	Usage-based
Entry price	Contact sales	Contact sales
Free plan	No	No · 14-day trial
Onboarding fee	Included	—
Integrations	1000+	—
Compliance	GDPR, SOC 2, HIPAA	—
Support	Help center, FAQs, Support request form, Dedicated account team on Enterprise plan	Email support at support@userlist.com, Discovery demo and 60-minute roadmapping session for new accounts, Group training for the team on Professional, Dedicated account manager and monthly review calls on Enterprise
Founded	2003	2017
Headquarters	Chicago, Illinois, United States	Atlanta, Georgia, United States
Employees	501–1,000	1–10
Funding	Series C · $360M raised	Pre-seed from 21 angel investors
Best for	Small teams and growing businesses that want AI to run everyday email, SMS and WhatsApp marketing	Growing B2B SaaS companies that need to onboard, engage and nurture both customers and marketing leads, especially where accounts have several users.