ApolloThe AI GTM System for Go-to-Market Teams
vs
WalnutAI for Buyer Enablement, Interactive Demos & Deal Rooms
Comparison · Sales Enablement · weekly run Nov 2
Apollo vs Walnut
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Apollo is the stronger AI pick in Sales Enablement: it has a visibility score of 4 versus 0 for Walnut.
Choose Apollo if…
- You want the brand AI engines rank higher (4 vs 0)
- You want a free plan to start
- You need GDPR or SOC 2 or CCPA or ISO/IEC 27001 or CASA Tier 2 or CPRA or EU-US DPF or PCI DSS coverage
- You prefer a larger, established vendor (501–1,000 employees)
Choose Walnut if…
- You need SOC 2 Type II coverage
- Flat tiers pricing suits your budget better than per seat
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Apollo | Walnut |
|---|---|---|
| Visibility score | 4% | 0% |
| Change vs last week | New | New |
| Rank in Sales Enablement | #19 | #55 |
| Share of voice | 1% | 0% |
| Mentions this run | 6 | 0 |
| Positive in AI answers | 60% | — |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Apollo 0pp · Walnut 0pp over 0 weekly runs.
Engine by engine
Apollo leads on 2 of 3 engines
ChatGPT
AI Mode
Perplexity
ApolloWalnut
Head to head in AI answers
0 engine answers name both brands
0Apollo ranked higher
0Walnut ranked higher
Features, pricing & fit
| Dimension | Apollo | Walnut |
|---|---|---|
| Pricing model | Per seat | Flat tiers |
| Entry price | Contact sales | $575 / mo |
| Free plan | Yes | No |
| Deployment | Cloud platform | — |
| Integrations | 200+ | — |
| Compliance | GDPR, SOC 2, CCPA, ISO/IEC 27001, CASA Tier 2, CPRA, EU-US DPF, PCI DSS | SOC 2 Type II |
| Support | Email support at support@apollo.io, Dedicated support on Custom plans, Sales team for Custom plan discussions | Online resources, Email and video support, Dedicated customer success manager on higher plans |
| Founded | 2015 | 2020 |
| Headquarters | San Francisco, CA | New York, NY, United States |
| Employees | 501–1,000 | 51–200 |
| Funding | Series D · $250M raised | Series B · $56M raised |
| Best for | Sales and go-to-market teams that run prospecting, outreach and dialing and want data, AI and execution in one system | Sales and solutions engineering teams that send tailored demos to buyers; the Scale plan suits global enterprises standardizing demos across teams. |
Plans side by side
Walnut
Ignite$575month, billed annually
Accelerate$1,550month, billed annually
ScaleCustomcustom
Pros and cons
Themes from the AI answers that mention each brand
Apollo
- Large B2B contact database combined with prospecting and email sequencing
- Transparent self-serve per-user pricing with a free tier
- Strong all-in-one value for prospecting and outreach
- Affordable, reliable choice for small teams and startups
- Widely used and highly rated by reviewers
Walnut
Profile in progress.
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Apollo vs Walnut”, https://slateindex.ai/compare/apollo-vs-walnut, data of Nov 2, 2026. Licence: CC BY 4.0.