Appian vs Clay

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Clay is the stronger AI pick in AI Agents: it has a visibility score of 0.7 versus 0.3 for Appian.

AI answers describe it more positively (38% vs 33% positive)
You need SOC 1 or SOC 2 or SOC 3 or HIPAA or PCI DSS or FedRAMP Moderate or FedRAMP High or DISA IL5 provisional authorization coverage
Per seat pricing suits your budget better than usage-based
heavy-duty workflow automation and process orchestration

Latest weekly run · Nov 3

The stronger value in each row is marked with a ✓.

Weekly runs over the last 60 days

Appian 0pp · Clay 0pp over 0 weekly runs.

Clay leads on 2 of 3 engines

ChatGPT

AI Mode

Perplexity

0.9%

AppianClay

0 engine answers name both brands

0Appian ranked higher

0Clay ranked higher

Dimension	Appian	Clay
Pricing model	Per seat	Usage-based
Entry price	Contact sales	Free; paid from $167 / mo
Free plan	Yes	Yes
Deployment	Appian Cloud, with a separate Government Cloud for federal customers, plus self-managed and hybrid options	—
Compliance	SOC 1, SOC 2, SOC 3, ISO 27001, HIPAA, PCI DSS, FedRAMP Moderate, FedRAMP High, DISA IL5 provisional authorization	SOC 2 Type II, ISO 27001, GDPR, CCPA
Support	Appian Customer Success program, Appian Guarantee for first app delivery in 8 weeks or less	Priority support queue on Growth plan, Dedicated Slack channel on Enterprise plan, Dedicated growth strategist on Enterprise plan
Founded	1999	2017
Headquarters	McLean, Virginia	New York City, NY, United States
Employees	1,001–5,000	1,001–5,000
Funding	IPO on Nasdaq (APPN) at $12 per share · $85M raised	Series B Expansion
Best for	Large enterprises and government bodies running complex, document-intensive, high-volume processes that depend on operational context	GTM engineers and revenue teams that build their own prospecting, enrichment and outbound workflows.