Bigin by Zoho vs Close
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Close is the stronger AI pick in CRM: it has a visibility score of 7.3 versus 6 for Bigin by Zoho, and ranks ahead in 0% of the answers that name both.
Choose Bigin by Zoho if…
- AI answers describe it more positively (100% vs 52% positive)
- You need ISO 27001 or SOC 2 or HIPAA coverage
- You prefer a larger, established vendor (5,000+ employees)
- Best value for small businesses
Choose Close if…
- You want the brand AI engines rank higher (7.3 vs 6)
- You need SOC 2 Type II or CCPA coverage
- Best for high-velocity and outbound sales teams
- Straightforward, predictable per-seat pricing
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Bigin by Zoho | Close |
|---|---|---|
| Visibility score | 6% | 7.3% |
| Change vs last week | down−2.7% | down−1% |
| Rank in CRM | #13 | #10 |
| Share of voice | 1.6% | 2.3% |
| Mentions this run | 8 | 11 |
| Positive in AI answers | 100% | 52% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Bigin by Zoho +1.2999999999999998pp · Close −0.8999999999999995pp over 1 weekly runs.
Engine by engine
Close leads on 2 of 3 engines
Head to head in AI answers
1 engine answers name both brands
| Prompt | Engine | Bigin by Zoho | Close |
|---|---|---|---|
| What are the best CRM tools in 2026? | Perplexity | #7 | #9 |
Features, pricing & fit
| Dimension | Bigin by Zoho | Close |
|---|---|---|
| Pricing model | — | Per seat |
| Entry price | — | $19 per seat / mo |
| Free plan | — | No · 14-day trial |
| Deployment | Cloud | Cloud (SaaS) |
| Integrations | — | 100+ |
| Compliance | ISO 27001, GDPR, SOC 2, HIPAA | SOC 2 Type II, GDPR, CCPA |
| Support | — | Knowledge base, Email support |
| Founded | 2020 | 2013 |
| Headquarters | Chennai, India | Austin, Texas, United States |
| Employees | 5,000+ | 51–200 |
| Funding | — | Angel |
| Best for | Small businesses that need a simple, affordable pipeline CRM | Founders, small businesses and sales teams that sell through calls, email and SMS |
Plans side by side
Bigin by Zoho
Pricing not available.
Close
Pros and cons
Themes from the AI answers that mention each brand
Bigin by Zoho
- Best value for small businesses
- Good balance of affordability and reliability
- High ratings and review volume
- Low cost and customizable workflows
- Affordable, reliable and easy to use
Close
- Best for high-velocity and outbound sales teams
- Straightforward, predictable per-seat pricing
- All-in-one calling, SMS, and email cadences
- Strong customer satisfaction in recent reviews
- Frequently included in CRM shortlists
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Bigin by Zoho vs Close”, https://slateindex.ai/compare/bigin-by-zoho-vs-close, data of Nov 3, 2026. Licence: CC BY 4.0.