Clay vs Groove by Clari
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Clay is the stronger AI pick in Sales Engagement: it has a visibility score of 2.9 versus 2.4 for Groove by Clari, and ranks ahead in 0% of the answers that name both.
Choose Clay if…
- You want the brand AI engines rank higher (2.9 vs 2.4)
- AI answers describe it more positively (33% vs 29% positive)
- You need SOC 2 Type II or ISO 27001 or GDPR or CCPA coverage
- You prefer a larger, established vendor (1,001–5,000 employees)
Choose Groove by Clari if…
No clear advantage in the published data.
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Clay | Groove by Clari |
|---|---|---|
| Visibility score | 2.9% | 2.4% |
| Change vs last week | down−1.5% | up+1.4% |
| Rank in Sales Engagement | #25 | #30 |
| Share of voice | 1.2% | 0.7% |
| Mentions this run | 9 | 5 |
| Positive in AI answers | 33% | 29% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Clay −1.5000000000000004pp · Groove by Clari +1.5pp over 1 weekly runs.
Engine by engine
Clay leads on 2 of 3 engines
Head to head in AI answers
1 engine answers name both brands
| Prompt | Engine | Clay | Groove by Clari |
|---|---|---|---|
| Best sales engagement platform for enterprise | Perplexity | #8 | #5 |
Features, pricing & fit
| Dimension | Clay | Groove by Clari |
|---|---|---|
| Pricing model | Usage-based | — |
| Entry price | Free; paid from $167 / mo | — |
| Free plan | Yes | — |
| Compliance | SOC 2 Type II, ISO 27001, GDPR, CCPA | — |
| Support | Priority support queue on Growth plan, Dedicated Slack channel on Enterprise plan, Dedicated growth strategist on Enterprise plan | — |
| Founded | 2017 | — |
| Headquarters | New York City, NY, United States | Sunnyvale, California |
| Employees | 1,001–5,000 | 501–1,000 |
| Funding | Series B Expansion | — |
| Best for | GTM engineers and revenue teams that build their own prospecting, enrichment and outbound workflows. | Enterprises using Salesforce |
Plans side by side
Clay
Groove by Clari
Pricing not available.
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Clay vs Groove by Clari”, https://slateindex.ai/compare/clay-vs-groove-by-clari, data of Nov 3, 2026. Licence: CC BY 4.0.