ClayBuild systems to grow revenue
vs
MakeAI automation you can visually build and orchestrate in real time.
Comparison · AI Agents · weekly run Nov 3
Clay vs Make
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Make is the stronger AI pick in AI Agents: it has a visibility score of 17 versus 0.7 for Clay.
Choose Clay if…
- You need CCPA coverage
- You prefer a larger, established vendor (1,001–5,000 employees)
Choose Make if…
- You want the brand AI engines rank higher (17 vs 0.7)
- AI answers describe it more positively (41% vs 33% positive)
- You need SOC 3 coverage
- Free tier with 1,000 credits per month
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Clay | Make |
|---|---|---|
| Visibility score | 0.7% | 17% |
| Change vs last week | New | New |
| Rank in AI Agents | #65 | #9 |
| Share of voice | 0.2% | 3.6% |
| Mentions this run | 1 | 24 |
| Positive in AI answers | 33% | 41% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Clay 0pp · Make 0pp over 0 weekly runs.
Engine by engine
Make leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
ClayMake
Head to head in AI answers
0 engine answers name both brands
0Clay ranked higher
0Make ranked higher
Features, pricing & fit
| Dimension | Clay | Make |
|---|---|---|
| Pricing model | Usage-based | — |
| Entry price | Free; paid from $167 / mo | — |
| Free plan | Yes | — |
| Deployment | — | Cloud, hosted on Amazon AWS |
| Integrations | — | 3500+ |
| Compliance | SOC 2 Type II, ISO 27001, GDPR, CCPA | GDPR, SOC 2 Type II, SOC 3, ISO 27001 |
| Support | Priority support queue on Growth plan, Dedicated Slack channel on Enterprise plan, Dedicated growth strategist on Enterprise plan | Help center, Community forum, 24/7 support on Enterprise plans, Dedicated support team on Enterprise plans |
| Founded | 2017 | 2012 |
| Headquarters | New York City, NY, United States | Prague, Czech Republic |
| Employees | 1,001–5,000 | 201–500 |
| Funding | Series B Expansion | — |
| Best for | GTM engineers and revenue teams that build their own prospecting, enrichment and outbound workflows. | Teams and organizations deploying AI and automation across the business, from a single department to company-wide. |
Plans side by side
Clay
Free$0month
Launch$167month (starting price as shown; monthly from $185 per FAQ)
Growth$446month (starting price as shown; monthly from $495 per FAQ)
EnterpriseCustomcustom, annual commitment
Make
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Clay
Profile in progress.
Make
- Free tier with 1,000 credits per month
- Transparent pricing with paid plans from $12/month
- Visual, no-code automation between existing apps
- Integrations with more than 3,000 apps
- Built-in AI agents for business workflows
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Clay vs Make”, https://slateindex.ai/compare/clay-vs-make, data of Nov 3, 2026. Licence: CC BY 4.0.