CloseThe CRM that does the work
vs
PegaThe leading AI-powered platform for enterprise transformation
Comparison · CRM · weekly run Nov 3
Close vs Pega
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Close is the stronger AI pick in CRM: it has a visibility score of 7.3 versus 1 for Pega.
Choose Close if…
- You want the brand AI engines rank higher (7.3 vs 1)
- AI answers describe it more positively (52% vs 20% positive)
- You need CCPA coverage
- Best for high-velocity and outbound sales teams
Choose Pega if…
- You need more native integrations (200+ vs 100+)
- You need SOC 1 Type II or ISO 27001 or ISO 42001 or ISO 22301:2019 or ISO 9001 or CSA or PCI DSS or Cyber Essentials or Cyber Essentials Plus or HITRUST or FedRAMP or HIPAA or IRAP coverage
- You prefer a larger, established vendor (5,000+ employees)
- Strong fit for workflow automation, RPA, case management, and decisioning
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Close | Pega |
|---|---|---|
| Visibility score | 7.3% | 1% |
| Change vs last week | down−1% | no change0% |
| Rank in CRM | #10 | #32 |
| Share of voice | 2.3% | 0.4% |
| Mentions this run | 11 | 2 |
| Positive in AI answers | 52% | 20% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Close −0.8999999999999995pp · Pega 0pp over 1 weekly runs.
Engine by engine
Close leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
ClosePega
Head to head in AI answers
0 engine answers name both brands
0Close ranked higher
0Pega ranked higher
Features, pricing & fit
| Dimension | Close | Pega |
|---|---|---|
| Pricing model | Per seat | — |
| Entry price | $19 per seat / mo | — |
| Free plan | No · 14-day trial | — |
| Deployment | Cloud (SaaS) | Cloud (Pega Cloud, fully managed SaaS) |
| Integrations | 100+ | 200+ |
| Compliance | SOC 2 Type II, GDPR, CCPA | SOC 1 Type II, SOC 2 Type II, ISO 27001, ISO 42001, ISO 22301:2019, ISO 9001, CSA, PCI DSS, Cyber Essentials, Cyber Essentials Plus, HITRUST, GDPR, FedRAMP, HIPAA, IRAP |
| Support | Knowledge base, Email support | — |
| Founded | 2013 | 1983 |
| Headquarters | Austin, Texas, United States | Waltham, Massachusetts, United States |
| Employees | 51–200 | 5,000+ |
| Funding | Angel | IPO |
| Best for | Founders, small businesses and sales teams that sell through calls, email and SMS | Large enterprises in regulated industries that need governed workflow automation and decisioning |
Plans side by side
Close
Solo$19per user / month (billed monthly; $9 billed annually)
Essentials$49per user / month (billed monthly; $35 billed annually)
Growth$109per user / month (billed monthly; $99 billed annually)
Scale$149per user / month (billed monthly; $139 billed annually)
Pega
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Close
- Best for high-velocity and outbound sales teams
- Straightforward, predictable per-seat pricing
- All-in-one calling, SMS, and email cadences
- Strong customer satisfaction in recent reviews
- Frequently included in CRM shortlists
Pega
- Strong fit for workflow automation, RPA, case management, and decisioning
- Named among leading low-code vendors in analyst evaluations
- Recognised as a major enterprise CRM suite provider
- AI-powered decisioning and workflow tools
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Close vs Pega”, https://slateindex.ai/compare/close-vs-pega, data of Nov 3, 2026. Licence: CC BY 4.0.