Contentsquare vs FullStory

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Contentsquare is the stronger AI pick in Product Analytics: it has a visibility score of 11.8 versus 9.1 for FullStory, and ranks ahead in 60% of the answers that name both.

Choose Contentsquare if…

You want the brand AI engines rank higher (11.8 vs 9.1)
AI answers describe it more positively (33% vs 19% positive)
You need ISO/IEC 27001 or ISO/IEC 27017 or ISO/IEC 27018 or ISO/IEC 27701 or SOC 2 Type 2 or ISO 9001:2015 coverage
You prefer a larger, established vendor (1,001–5,000 employees)

Choose FullStory if…

You need SOC 2 Type II or SOC 3 or ISO 27001 or ISO 27017 or ISO 27018 or ISO 27701 or ISO 42001 coverage
Flat tiers pricing suits your budget better than usage-based
session replay and UX friction analysis
combines quantitative and qualitative data

AI visibility side by side

Latest weekly run · Nov 3

Metric	Contentsquare	FullStory
Visibility score	11.8%	9.1%
Change vs last week	up+2%	up+0.1%
Rank in Product Analytics	#8	#9
Share of voice	4.5%	3.8%
Mentions this run	21	19
Positive in AI answers	33%	19%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Contentsquare +2pp · FullStory +0.1999999999999993pp over 1 weekly runs.

Engine by engine

Contentsquare leads on 2 of 3 engines

ChatGPT

11.3%

7.8%

AI Mode

12.2%

5.4%

Perplexity

11.8%

14.1%

ContentsquareFullStory

Head to head in AI answers

10 engine answers name both brands

6Contentsquare ranked higher

4FullStory ranked higher

Prompt	Engine	Contentsquare	FullStory
What is a product analytics tool and when does a company need one?	Perplexity	#5	#2
What features matter most in a product analytics tool?	Perplexity	#3	#7
What should a product analytics tool integrate with?	ChatGPT	#5	#2
What are the best Product Analytics tools in 2026?	ChatGPT	#10	#13
What are the best Product Analytics tools in 2026?	Perplexity	#9	#7
Best product analytics tool for enterprise	AI Mode	#4	#7
Best product analytics tool for enterprise	Perplexity	#5	#6
Alternatives to the most popular product analytics tool	Perplexity	#7	#6
Official website of the top product analytics tool vendors	ChatGPT	#6	#15
Official website of the top product analytics tool vendors	Perplexity	#6	#12

Features, pricing & fit

Dimension	Contentsquare	FullStory
Pricing model	Usage-based	Flat tiers
Entry price	Free; paid from $49 / mo	Contact sales
Free plan	Yes	Yes
Integrations	115+	—
Compliance	ISO/IEC 27001, ISO/IEC 27017, ISO/IEC 27018, ISO/IEC 27701, SOC 2 Type 2, ISO 9001:2015	SOC 2 Type II, SOC 3, ISO 27001, ISO 27017, ISO 27018, ISO 27701, ISO 42001
Support	AI-powered support on the Free plan, Priority support on Pro and Enterprise, Dedicated support and SLAs on Enterprise, Dedicated customer success manager on Enterprise	Onboarding with Fullstory specialists, Professional services: Insights+ consulting and Data+ configuration, Advantage Subscription expert guidance
Founded	2012	2014
Headquarters	Paris, France	Atlanta, GA, United States
Employees	1,001–5,000	501–1,000
Funding	Series F	Series C (one source: $32M led by Stripes)
Best for	Digital teams at large enterprise and mid-market brands that want to understand and improve journeys across web and apps. The Free plan suits first-time users, and Enterprise suits large teams.	Product, UX, and growth teams