folkThe AI CRM for your entire sales motion
vs
SegmentCollect, unify, and enrich customer data across any app or device.
Comparison · CRM · weekly run Nov 3
folk vs Segment
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Segment is the stronger AI pick in CRM: it has a visibility score of 2.6 versus 0.6 for folk.
Choose folk if…
- You need more native integrations (5000+ vs 750+)
- You need SOC 2 or GDPR coverage
- potential cost savings when compared with other CRMs
Choose Segment if…
- You want the brand AI engines rank higher (2.6 vs 0.6)
- You need SOC 2 Type II or SOC 2 Type I or HIPAA eligibility or PCI DSS Level 1 or Binding Corporate Rules or ISO/IEC 27001 or ISO/IEC 27017 or ISO/IEC 27018 coverage
AI visibility side by side
Latest weekly run · Nov 3
| Metric | folk | Segment |
|---|---|---|
| Visibility score | 0.6% | 2.6% |
| Change vs last week | down−0.9% | New |
| Rank in CRM | #37 | #20 |
| Share of voice | 0.4% | 0.9% |
| Mentions this run | 2 | 4 |
| Positive in AI answers | 50% | — |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
folk −0.9pp · Segment +2.6pp over 1 weekly runs.
Engine by engine
Segment leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
folkSegment
Head to head in AI answers
0 engine answers name both brands
0folk ranked higher
0Segment ranked higher
Features, pricing & fit
| Dimension | folk | Segment |
|---|---|---|
| Pricing model | Per seat | — |
| Entry price | $24 per seat / mo | — |
| Free plan | No · 14-day trial | — |
| Deployment | Cloud | — |
| Integrations | 5000+ | 750+ |
| Compliance | SOC 2, GDPR | SOC 2 Type II, SOC 2 Type I, HIPAA eligibility, PCI DSS Level 1, Binding Corporate Rules, ISO/IEC 27001, ISO/IEC 27017, ISO/IEC 27018 |
| Support | Migration service, Priority support, 1:1 onboarding sessions, Dedicated account manager | Help Center, Support plans, Live chat for paid support customers starting October 5, 2026 |
| Founded | 2020 | — |
| Headquarters | France | — |
| Employees | 11–50 | — |
| Funding | Seed | Series D · $284M raised |
| Best for | Small sales teams, agencies and founders who prospect through LinkedIn and email and want a simple CRM | Teams that want to collect first-party customer data once and send it to a data warehouse or many other tools. |
Plans side by side
folk
Standard$24member/month, billed yearly ($30 billed monthly)
Premium$48member/month, billed yearly ($60 billed monthly)
Enterprise$80member/month, billed yearly, starting price ($100 billed monthly)
Segment
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
folk
- potential cost savings when compared with other CRMs
Segment
Profile in progress.
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “folk vs Segment”, https://slateindex.ai/compare/folk-vs-segment, data of Nov 3, 2026. Licence: CC BY 4.0.