FullStoryIntelligent digital experiences. Powered by human context.
vs
StatcounterWeb Analytics Made Easy
Comparison · Web Analytics · weekly run Nov 2
FullStory vs Statcounter
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
FullStory is the stronger AI pick in Web Analytics: it has a visibility score of 4.6 versus 0.7 for Statcounter.
Choose FullStory if…
- You want the brand AI engines rank higher (4.6 vs 0.7)
- AI answers describe it more positively (19% vs 0% positive)
- You need SOC 2 Type II or SOC 3 or ISO 27001 or ISO 27017 or ISO 27018 or ISO 27701 or ISO 42001 coverage
- You prefer a larger, established vendor (501–1,000 employees)
Choose Statcounter if…
- Usage-based pricing suits your budget better than flat tiers
- free trial without credit card required
AI visibility side by side
Latest weekly run · Nov 2
| Metric | FullStory | Statcounter |
|---|---|---|
| Visibility score | 4.6% | 0.7% |
| Change vs last week | New | New |
| Rank in Web Analytics | #16 | #36 |
| Share of voice | 1.8% | 0.2% |
| Mentions this run | 10 | 1 |
| Positive in AI answers | 19% | 0% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
FullStory 0pp · Statcounter 0pp over 0 weekly runs.
Engine by engine
FullStory leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
FullStoryStatcounter
Head to head in AI answers
0 engine answers name both brands
0FullStory ranked higher
0Statcounter ranked higher
Features, pricing & fit
| Dimension | FullStory | Statcounter |
|---|---|---|
| Pricing model | Flat tiers | Usage-based |
| Entry price | Contact sales | Free; paid from $9 / mo |
| Free plan | Yes | Yes |
| Deployment | — | Small tracking code snippet inserted on the website |
| Compliance | SOC 2 Type II, SOC 3, ISO 27001, ISO 27017, ISO 27018, ISO 27701, ISO 42001 | — |
| Support | Onboarding with Fullstory specialists, Professional services: Insights+ consulting and Data+ configuration, Advantage Subscription expert guidance | Live chat support on Premium plans, FAQ, installation guides and forum, Contact form |
| Founded | 2014 | 1999 |
| Headquarters | Atlanta, GA, United States | Dublin, Ireland |
| Employees | 501–1,000 | 1–10 |
| Funding | Series C (one source: $32M led by Stripes) | — |
| Best for | Product, UX, and growth teams | Website owners and marketers who want visitor insight without analytics training |
Plans side by side
Statcounter
Basic$0month
Premium$9month (20,000 sessions; up to $399/mo for 5,000,000 sessions)
Premium Plus$19month (20,000 sessions; up to $499/mo for 5,000,000 sessions)
Pros and cons
Themes from the AI answers that mention each brand
FullStory
- session replay and UX friction analysis
- combines quantitative and qualitative data
- digital experience intelligence and qualitative debugging
- frequently recommended by analysts and industry lists
- useful heatmaps and session recordings
Statcounter
- free trial without credit card required
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “FullStory vs Statcounter”, https://slateindex.ai/compare/fullstory-vs-statcounter, data of Nov 2, 2026. Licence: CC BY 4.0.