KWFinderOne package with easy-to-use, yet powerful SEO tools.
vs
UmamiOpen-source web and product analytics
Comparison · SEO Tools · weekly run Nov 2
KWFinder vs Umami
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
KWFinder is the stronger AI pick in SEO Tools: it has a visibility score of 9.6 versus 0 for Umami.
Choose KWFinder if…
- You want the brand AI engines rank higher (9.6 vs 0)
- You prefer a larger, established vendor (11–50 employees)
- Beginner-friendly, clean, user-friendly interface
- Affordable pricing and good value
Choose Umami if…
- AI answers describe it more positively (67% vs 20% positive)
- Lightweight, open-source, privacy-focused analytics
- Free hosted tier or free self-hosted option
- Affordable and reliable web analytics
AI visibility side by side
Latest weekly run · Nov 2
| Metric | KWFinder | Umami |
|---|---|---|
| Visibility score | 9.6% | 0% |
| Change vs last week | New | New |
| Rank in SEO Tools | #10 | #54 |
| Share of voice | 2.6% | 0% |
| Mentions this run | 14 | 0 |
| Positive in AI answers | 20% | 67% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
KWFinder 0pp · Umami 0pp over 0 weekly runs.
Engine by engine
KWFinder leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
KWFinderUmami
Head to head in AI answers
0 engine answers name both brands
0KWFinder ranked higher
0Umami ranked higher
Features, pricing & fit
| Dimension | KWFinder | Umami |
|---|---|---|
| Pricing model | — | Usage-based |
| Entry price | — | Free; paid from $20 / mo |
| Free plan | — | Yes |
| Deployment | — | Self-hosted on your own infrastructure or as Umami Cloud, with US and EU regions |
| Support | Customer support team with SEO expertise | Community support, Email support, Email and chat support, Uptime SLA, onboarding assistance and designated support engineer on Enterprise |
| Founded | 2014 | 2022 |
| Headquarters | Bratislava, Slovakia | San Francisco, CA, United States |
| Employees | 11–50 | 1–10 |
| Funding | — | Pre-seed · $2M raised |
| Best for | Business owners, marketers, bloggers, SEO professionals and agencies who want easy-to-use SEO tools | Developers, marketers, agencies, startups and teams that want privacy-first analytics without a cookie banner |
Plans side by side
KWFinder
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
KWFinder
- Beginner-friendly, clean, user-friendly interface
- Affordable pricing and good value
- Annual plan discounts and savings
- Free trial and free mini SEO tools
Umami
- Lightweight, open-source, privacy-focused analytics
- Free hosted tier or free self-hosted option
- Affordable and reliable web analytics
- Simple to use for everyday traffic reporting
- Strong choice for self-hosting and control
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “KWFinder vs Umami”, https://slateindex.ai/compare/kwfinder-vs-umami, data of Nov 2, 2026. Licence: CC BY 4.0.