Omnisend vs Oracle Responsys
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Omnisend is the stronger AI pick in Email Marketing: it has a visibility score of 10.6 versus 2 for Oracle Responsys, and ranks ahead in 100% of the answers that name both.
Choose Omnisend if…
- You want the brand AI engines rank higher (10.6 vs 2)
- AI answers describe it more positively (38% vs 0% positive)
- Specialized for e-commerce and online retail marketing
- Strong Shopify and WooCommerce integrations
Choose Oracle Responsys if…
- Recognised as a leading enterprise email platform in Forrester's evaluation
- Suited to sophisticated B2C marketing programs
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Omnisend | Oracle Responsys |
|---|---|---|
| Visibility score | 10.6% | 2% |
| Change vs last week | New | New |
| Rank in Email Marketing | #12 | #27 |
| Share of voice | 4.2% | 0.7% |
| Mentions this run | 20 | 4 |
| Positive in AI answers | 38% | 0% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Omnisend 0pp · Oracle Responsys 0pp over 0 weekly runs.
Engine by engine
Omnisend leads on 3 of 3 engines
Head to head in AI answers
1 engine answers name both brands
| Prompt | Engine | Omnisend | Oracle Responsys |
|---|---|---|---|
| Official website of the top email marketing platform vendors | ChatGPT | #9 | #19 |
Features, pricing & fit
| Dimension | Omnisend | Oracle Responsys |
|---|---|---|
| Pricing model | Usage-based | — |
| Entry price | Free; paid from $16 / mo | — |
| Free plan | Yes | — |
| Deployment | — | Cloud service |
| Integrations | 330+ | — |
| Support | 24/7 live chat and email support | — |
| Founded | 2014 | — |
| Headquarters | Global (LinkedIn lists United Kingdom) | — |
| Employees | 201–500 | — |
| Funding | Angel | Series E |
| Best for | Growing and mid-sized ecommerce businesses focused on email and SMS marketing | — |
Plans side by side
Omnisend
Oracle Responsys
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Omnisend
- Specialized for e-commerce and online retail marketing
- Strong Shopify and WooCommerce integrations
- Combines email, SMS, and automation workflows
- Intuitive, scalable automation without feature bloat
- Budget-friendly with prebuilt email, SMS, and push workflows
Oracle Responsys
- Recognised as a leading enterprise email platform in Forrester's evaluation
- Suited to sophisticated B2C marketing programs
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Omnisend vs Oracle Responsys”, https://slateindex.ai/compare/omnisend-vs-oracle-responsys, data of Nov 2, 2026. Licence: CC BY 4.0.