seoClarityUnified SEO and AEO Platform
vs
UmamiOpen-source web and product analytics
Comparison · SEO Tools · weekly run Nov 2
seoClarity vs Umami
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
seoClarity is the stronger AI pick in SEO Tools: it has a visibility score of 6.3 versus 0 for Umami.
Choose seoClarity if…
- You want the brand AI engines rank higher (6.3 vs 0)
- You need SOC 2 Type 2 audit coverage
- You prefer a larger, established vendor (51–200 employees)
- Flat tiers pricing suits your budget better than usage-based
Choose Umami if…
- You want a free plan to start
- AI answers describe it more positively (67% vs 60% positive)
- Usage-based pricing suits your budget better than flat tiers
- Lightweight, open-source, privacy-focused analytics
AI visibility side by side
Latest weekly run · Nov 2
| Metric | seoClarity | Umami |
|---|---|---|
| Visibility score | 6.3% | 0% |
| Change vs last week | New | New |
| Rank in SEO Tools | #13 | #54 |
| Share of voice | 1.9% | 0% |
| Mentions this run | 10 | 0 |
| Positive in AI answers | 60% | 67% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
seoClarity 0pp · Umami 0pp over 0 weekly runs.
Engine by engine
seoClarity leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
seoClarityUmami
Head to head in AI answers
0 engine answers name both brands
0seoClarity ranked higher
0Umami ranked higher
Features, pricing & fit
| Dimension | seoClarity | Umami |
|---|---|---|
| Pricing model | Flat tiers | Usage-based |
| Entry price | $2,500 / mo | Free; paid from $20 / mo |
| Free plan | No | Yes |
| Deployment | — | Self-hosted on your own infrastructure or as Umami Cloud, with US and EU regions |
| Compliance | SOC 2 Type 2 audit | — |
| Support | Dedicated Client Success Manager, Professional Services consultants, Technical support, SEO advisory services | Community support, Email support, Email and chat support, Uptime SLA, onboarding assistance and designated support engineer on Enterprise |
| Founded | 2003 | 2022 |
| Headquarters | Chicago, Illinois, United States | San Francisco, CA, United States |
| Employees | 51–200 | 1–10 |
| Funding | — | Pre-seed · $2M raised |
| Best for | Enterprise SEO teams with global or multi-domain sites, and agencies managing large SEO programs | Developers, marketers, agencies, startups and teams that want privacy-first analytics without a cookie banner |
Plans side by side
seoClarity
RankingsCustomcustom pricing based on number of keyword search queries
Research & Content$2,500month (starting price)
Technical SEO$3,200month (starting price)
Enterprise$4,500month (starting price)
Pros and cons
Themes from the AI answers that mention each brand
seoClarity
- Unlimited data extraction with no data caps
- Deep global metrics
- Suited to enterprise-level operations and massive scale
- Deep AI assistance
- Intensive rank tracking and automation for millions of URLs
Umami
- Lightweight, open-source, privacy-focused analytics
- Free hosted tier or free self-hosted option
- Affordable and reliable web analytics
- Simple to use for everyday traffic reporting
- Strong choice for self-hosting and control
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “seoClarity vs Umami”, https://slateindex.ai/compare/seoclarity-vs-umami, data of Nov 2, 2026. Licence: CC BY 4.0.