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SlateIndex
seoClarityUnified SEO and AEO Platform
vs
UmamiOpen-source web and product analytics
Comparison · SEO Tools · weekly run Nov 2

seoClarity vs Umami

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

seoClarity is the stronger AI pick in SEO Tools: it has a visibility score of 6.3 versus 0 for Umami.

Choose seoClarity if…

  • You want the brand AI engines rank higher (6.3 vs 0)
  • You need SOC 2 Type 2 audit coverage
  • You prefer a larger, established vendor (51–200 employees)
  • Flat tiers pricing suits your budget better than usage-based

Choose Umami if…

  • You want a free plan to start
  • AI answers describe it more positively (67% vs 60% positive)
  • Usage-based pricing suits your budget better than flat tiers
  • Lightweight, open-source, privacy-focused analytics

AI visibility side by side

Latest weekly run · Nov 2

Metric seoClarity Umami
Visibility score6.3%0%
Change vs last weekNewNew
Rank in SEO Tools#13#54
Share of voice1.9%0%
Mentions this run100
Positive in AI answers60%67%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

0%25%50%75%100%Nov 2seoClarity 6%

seoClarity 0pp · Umami 0pp over 0 weekly runs.

Engine by engine

seoClarity leads on 3 of 3 engines

ChatGPT
8.2%
0%
AI Mode
5.7%
0%
Perplexity
5%
0%
seoClarityUmami

Head to head in AI answers

0 engine answers name both brands

0seoClarity ranked higher
0Umami ranked higher

Features, pricing & fit

DimensionseoClarityUmami
Pricing modelFlat tiersUsage-based
Entry price$2,500 / moFree; paid from $20 / mo
Free planNoYes
Deployment—Self-hosted on your own infrastructure or as Umami Cloud, with US and EU regions
ComplianceSOC 2 Type 2 audit—
SupportDedicated Client Success Manager, Professional Services consultants, Technical support, SEO advisory servicesCommunity support, Email support, Email and chat support, Uptime SLA, onboarding assistance and designated support engineer on Enterprise
Founded20032022
HeadquartersChicago, Illinois, United StatesSan Francisco, CA, United States
Employees51–2001–10
Funding—Pre-seed · $2M raised
Best forEnterprise SEO teams with global or multi-domain sites, and agencies managing large SEO programsDevelopers, marketers, agencies, startups and teams that want privacy-first analytics without a cookie banner

Plans side by side

seoClarity

RankingsCustomcustom pricing based on number of keyword search queries
Research & Content$2,500month (starting price)
Technical SEO$3,200month (starting price)
Enterprise$4,500month (starting price)
seoClarity pricing

Umami

Hobby$0month
Pro$20month
Business$200month
EnterpriseCustomcustom
Umami pricing

Pros and cons

Themes from the AI answers that mention each brand

seoClarity

  • Unlimited data extraction with no data caps
  • Deep global metrics
  • Suited to enterprise-level operations and massive scale
  • Deep AI assistance
  • Intensive rank tracking and automation for millions of URLs

    Umami

    • Lightweight, open-source, privacy-focused analytics
    • Free hosted tier or free self-hosted option
    • Affordable and reliable web analytics
    • Simple to use for everyday traffic reporting
    • Strong choice for self-hosting and control

      Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run

      Cite as: SlateIndex, “seoClarity vs Umami”, https://slateindex.ai/compare/seoclarity-vs-umami, data of Nov 2, 2026. Licence: CC BY 4.0.