ServiceNowCloud platform with AI for enterprise IT, employee and customer workflows
vs
SmartsuppSmartsupp combines AI, chatbots and live chat to save your time and help you turn visitors into customers.
Comparison · Live Chat & AI Support · weekly run Nov 3
ServiceNow vs Smartsupp
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
ServiceNow is the stronger AI pick in Live Chat & AI Support: it has a visibility score of 2.1 versus 1.7 for Smartsupp.
Choose ServiceNow if…
- You want the brand AI engines rank higher (2.1 vs 1.7)
- AI answers describe it more positively (36% vs 33% positive)
- You need ISO/IEC 27001 or ISO/IEC 27017 or ISO/IEC 27018 or ISO/IEC 27701 or ISO 9001 or ISO 22301 or ISO/IEC 42001 or SOC 2 Type II or FedRAMP High P-ATO coverage
- You prefer a larger, established vendor (5,000+ employees)
Choose Smartsupp if…
- You need WCAG 2.1 AA (chat box) coverage
- Highly rated live chat platform in recent user reviews
- Good fit for e-commerce with live chat and visitor session recordings
- Free plan or trial available for website chat
AI visibility side by side
Latest weekly run · Nov 3
| Metric | ServiceNow | Smartsupp |
|---|---|---|
| Visibility score | 2.1% | 1.7% |
| Change vs last week | New | down−0.1% |
| Rank in Live Chat & AI Support | #21 | #23 |
| Share of voice | 0.4% | 0.4% |
| Mentions this run | 2 | 2 |
| Positive in AI answers | 36% | 33% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
ServiceNow +2.1pp · Smartsupp −0.19999999999999996pp over 1 weekly runs.
Engine by engine
ServiceNow leads on 1 of 3 engines
ChatGPT
AI Mode
Perplexity
ServiceNowSmartsupp
Head to head in AI answers
0 engine answers name both brands
0ServiceNow ranked higher
0Smartsupp ranked higher
Features, pricing & fit
| Dimension | ServiceNow | Smartsupp |
|---|---|---|
| Pricing model | — | Flat tiers |
| Entry price | — | Free; paid from $17 / mo |
| Free plan | — | Yes |
| Deployment | Cloud | Web dashboard, with iPhone/iPad and Android apps |
| Integrations | — | 60+ |
| Compliance | ISO/IEC 27001, ISO/IEC 27017, ISO/IEC 27018, ISO/IEC 27701, ISO 9001, ISO 22301, ISO/IEC 42001, SOC 2 Type II, FedRAMP High P-ATO | WCAG 2.1 AA (chat box) |
| Support | — | Premium support (Expert plan), Dedicated account manager (Ultimate plan) |
| Founded | 2004 | 2013 |
| Headquarters | Santa Clara, CA | Brno, Czech Republic |
| Employees | 5,000+ | 11–50 |
| Funding | IPO | About 10 million koruna from Reflex Capital, Webnode and Spread Capital, about 15% given up |
| Best for | — | Online shops and websites, from solo operators to teams with several agents |
Plans side by side
ServiceNow
Pricing not available.
Smartsupp
Free$0month
Solo$17month, billed annually
Plus$25month, billed annually
Expert$83month, billed annually
Ultimate$280month (starts at)
Pros and cons
Themes from the AI answers that mention each brand
ServiceNow
- Dominant enterprise leader in IT service management
- Strong workflow automation and low-code app development
- Connects customer service, IT and field operations
- Strong out-of-the-box integrations with major CRMs
- Ranked highly by analysts and G2
- Long implementation times
Smartsupp
- Highly rated live chat platform in recent user reviews
- Good fit for e-commerce with live chat and visitor session recordings
- Free plan or trial available for website chat
- Advertised discounts offered
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “ServiceNow vs Smartsupp”, https://slateindex.ai/compare/servicenow-vs-smartsupp, data of Nov 3, 2026. Licence: CC BY 4.0.