Surfer pricing 2026: plans and costs
How AI answers describe Surfer pricing
Other SEO tools with publicly listed pricing include Mangools from $37.70/month, SEOptimer from $29/month, and Surfer from $49/month.
Compared to: Semrush · Ahrefs · Screaming Frog
Quick pricing summary
- AI Search Analytics: $82 month, billed yearly
- Discovery: $49 month, billed yearly
- Standard: $99 month, billed yearly
- Pro: $182 month, billed yearly
- Peace of Mind: $299 month, billed yearly
- Enterprise: Custom (custom)
- Annual billing: saves 17% vs monthly
- Worth noting: Prices shown billed yearly in USD. Annual plan gives discount of up to 17% vs monthly. 'Start for Free' CTAs shown; no trial length stated. Per-feature matrix checkmarks not fully recoverable from page text. *Fair usage policy applies.
Plans
AI Search Analytics
$82 month, billed yearly
- Track 50 AI Prompts refreshed daily
- Mention Gap and Brand Sentiments
- 5 Brand Spaces
- Brand Knowledge
- MCP
Discovery
$49 month, billed yearly
- Create or Optimize 120 Documents
- Track 10 Pages
- AI SEO Optimization Guidelines
- Surfy (AI SEO Assistant) & Humanizer
Standard
$99 month, billed yearly
- Track 25 AI Prompts, refreshed weekly
- Create or Optimize 360 Documents
- Integrations
- Brand Knowledge
- 1-click Content Optimization
- Team Collaboration
- Plagiarism Checker
- Rank Drop Detection
Pro
$182 month, billed yearly
- Everything in Standard
- Track 50 AI Prompts, refreshed daily
- Create or Optimize 360 Documents
- 5 Brand Spaces
- 1-click Internal Linking
- Content Ideas & Coverage Gap
- Templates & Custom Voices
- Cannibalization Report
- MCP
Peace of Mind
$299 month, billed yearly
- Everything in Pro
- Track 100 AI Prompts, refreshed daily
- Create or Optimize Unlimited* Documents
- Unlimited* Brand Spaces
- Advanced SERP Analysis
- Personalized Onboarding
- Dedicated Success Manager
- API Access
- MCP
Enterprise
Custom custom
- SSO & Enterprise-grade Security
- Comprehensive Advisory Program
- Legal Onboarding Assistance
- Early access to new features
- Custom Limits
- Tailored Team Onboarding
- White-label
- Priority Support
What you get on each plan
| Feature | AI Search Analytics | Discovery | Standard | Pro | Peace of Mind | Enterprise |
|---|---|---|---|---|---|---|
| Documents | 0 | 120 Documents | 360 Documents | 360 Documents | Unlimited* Documents | Custom |
| AI Prompts tracked | 50, all models | 0 | 25, ChatGPT | 50, all models | 100, all models | Custom |
| Prompt refresh | Daily | None | Weekly | Daily | Daily | Custom |
| Brand Workspaces | 5 | 1 | 1 | 5 | Unlimited* | Custom |
| Tracked Pages | 0 | 10 | 50 | 200 | 500 | Custom |
| Team Seats | 5 | 1 | 3 | 5 | 10 | Custom |
| Custom Templates | — | — | — | 10 | Unlimited* | Custom |
| Content Version History | — | 1 Day | 1 Week | 1 Month | 6 Months | Custom |
| Activity Log | — | — | 1 Week | 1 Month | 12 Months | Custom |
Surfer pricing vs alternatives
| Brand | Entry price | Free plan | Model | Best for | |
|---|---|---|---|---|---|
| Surfer | $49 / mo | No | Flat tiers | — | |
| Semrush | Free; paid from $139 / mo | Yes | Flat tiers | Freelancers and small businesses through to agencies and enterprises managing multiple brands, regions and teams. | Compare → |
| Ahrefs | Free; paid from $29 / mo | Yes | Flat tiers | Freelance SEOs, marketing consultants, and lean in-house marketing teams, from small businesses to Fortune 500 teams. | Compare → |
| Screaming Frog | — | — | — | Technical SEOs and SEO agencies who audit websites for technical SEO issues | Compare → |
| SE Ranking | $129 / mo | No · 14-day trial | Flat tiers | Agencies and in-house SEO teams | Compare → |
List prices as published on surfer.ai/pricing/. Totals are worked examples, not quotes.