ActiveCampaign vs EngageBay
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
ActiveCampaign is the stronger AI pick in Marketing Automation: it has a visibility score of 44 versus 1.8 for EngageBay, and ranks ahead in 100% of the answers that name both.
Choose ActiveCampaign if…
- You want the brand AI engines rank higher (44 vs 1.8)
- You need more native integrations (1000+ vs 250+)
- AI answers describe it more positively (53% vs 29% positive)
- You need SOC 2 or HIPAA coverage
Choose EngageBay if…
- You want a free plan to start
- Per seat pricing suits your budget better than flat tiers
- Extreme affordability
- Transparent packaging
AI visibility side by side
Latest weekly run · Nov 2
| Metric | ActiveCampaign | EngageBay |
|---|---|---|
| Visibility score | 44% | 1.8% |
| Change vs last week | New | New |
| Rank in Marketing Automation | #2 | #29 |
| Share of voice | 9.3% | 0.5% |
| Mentions this run | 51 | 3 |
| Positive in AI answers | 53% | 29% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
ActiveCampaign 0pp · EngageBay 0pp over 0 weekly runs.
Engine by engine
ActiveCampaign leads on 3 of 3 engines
Head to head in AI answers
2 engine answers name both brands
| Prompt | Engine | ActiveCampaign | EngageBay |
|---|---|---|---|
| Most affordable marketing automation platform that is still reliable | ChatGPT | #3 | #5 |
| Which marketing automation tools offer annual discounts? | Perplexity | #1 | #7 |
Features, pricing & fit
| Dimension | ActiveCampaign | EngageBay |
|---|---|---|
| Pricing model | Flat tiers | Per seat |
| Entry price | Contact sales | Free; paid from $14.99 per seat / mo |
| Free plan | No | Yes |
| Onboarding fee | Included | — |
| Deployment | — | Cloud (SaaS) |
| Integrations | 1000+ | 250+ |
| Compliance | GDPR, SOC 2, HIPAA | GDPR |
| Support | Help center, FAQs, Support request form, Dedicated account team on Enterprise plan | Live chat, Email, Free onboarding sessions, Video tutorials |
| Founded | 2003 | 2018 |
| Headquarters | Chicago, Illinois, United States | Wilmington, Delaware, United States |
| Employees | 501–1,000 | 51–200 |
| Funding | Series C · $360M raised | Bootstrapped |
| Best for | Small teams and growing businesses that want AI to run everyday email, SMS and WhatsApp marketing | Small businesses and startups that want marketing, sales and support in one low-cost tool |
Plans side by side
ActiveCampaign
EngageBay
Pros and cons
Themes from the AI answers that mention each brand
ActiveCampaign
- advanced marketing automation
- deep CRM integration
- behavioral and lifecycle automation
- strong email marketing platform
- affordable pricing with annual discount
- charges for total stored prospect records
EngageBay
- Extreme affordability
- Transparent packaging
- All-in-one CRM with forms, lead scoring, and visual workflows
- Free plan supporting up to 15 users
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “ActiveCampaign vs EngageBay”, https://slateindex.ai/compare/activecampaign-vs-engagebay, data of Nov 2, 2026. Licence: CC BY 4.0.