Amplemarket vs Clay
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Amplemarket is the stronger AI pick in Sales Engagement: it has a visibility score of 3.3 versus 2.9 for Clay, and ranks ahead in 0% of the answers that name both.
Choose Amplemarket if…
- You want the brand AI engines rank higher (3.3 vs 2.9)
- You need EU-US Data Privacy Framework coverage
- Flat tiers pricing suits your budget better than usage-based
- AI-driven outbound and prospecting
Choose Clay if…
- You want a free plan to start
- AI answers describe it more positively (33% vs 27% positive)
- You need ISO 27001 or GDPR or CCPA coverage
- You prefer a larger, established vendor (1,001–5,000 employees)
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Amplemarket | Clay |
|---|---|---|
| Visibility score | 3.3% | 2.9% |
| Change vs last week | down−0.2% | down−1.5% |
| Rank in Sales Engagement | #22 | #25 |
| Share of voice | 1.5% | 1.2% |
| Mentions this run | 10 | 9 |
| Positive in AI answers | 27% | 33% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Amplemarket −0.30000000000000027pp · Clay −1.5000000000000004pp over 1 weekly runs.
Engine by engine
Amplemarket leads on 2 of 3 engines
Head to head in AI answers
1 engine answers name both brands
| Prompt | Engine | Amplemarket | Clay |
|---|---|---|---|
| Best sales engagement platform with AI features | ChatGPT | #12 | #11 |
Features, pricing & fit
| Dimension | Amplemarket | Clay |
|---|---|---|
| Pricing model | Flat tiers | Usage-based |
| Entry price | $600 / mo | Free; paid from $167 / mo |
| Free plan | No | Yes |
| Deployment | Cloud-hosted on Google Cloud | — |
| Integrations | 28+ | — |
| Compliance | SOC 2 Type II, EU-US Data Privacy Framework | SOC 2 Type II, ISO 27001, GDPR, CCPA |
| Support | Scaled CSM support (Startup plan), Dedicated CSM (Growth and Elite plans), Personalized onboarding, Community weekly expert sessions | Priority support queue on Growth plan, Dedicated Slack channel on Enterprise plan, Dedicated growth strategist on Enterprise plan |
| Founded | 2019 | 2017 |
| Headquarters | San Francisco, California | New York City, NY, United States |
| Employees | 51–200 | 1,001–5,000 |
| Funding | Series A, reported by a third-party site and not confirmed · $12M raised | Series B Expansion |
| Best for | Sales teams that want prospecting data, buying signals and multichannel outreach in one platform, with AI agents doing research | GTM engineers and revenue teams that build their own prospecting, enrichment and outbound workflows. |
Plans side by side
Amplemarket
Clay
Pros and cons
Themes from the AI answers that mention each brand
Amplemarket
- AI-driven outbound and prospecting
- Combines data, intent, personalization and sequences
- Strong option for mid-market outbound
Clay
Profile in progress.
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Amplemarket vs Clay”, https://slateindex.ai/compare/amplemarket-vs-clay, data of Nov 3, 2026. Licence: CC BY 4.0.