ApolloThe AI GTM System for Go-to-Market Teams
vs
NotionThe AI workspace that works for you.
Comparison · Sales Enablement · weekly run Nov 2
Apollo vs Notion
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Apollo is the stronger AI pick in Sales Enablement: it has a visibility score of 4 versus 3 for Notion.
Choose Apollo if…
- You want the brand AI engines rank higher (4 vs 3)
- AI answers describe it more positively (60% vs 40% positive)
- You need SOC 2 or ISO/IEC 27001 or CASA Tier 2 or CPRA or EU-US DPF or PCI DSS coverage
- Large B2B contact database combined with prospecting and email sequencing
Choose Notion if…
- You need SOC 2 Type II or ISO 27001 or ISMAP or BSI C5 or ISO 27017 or ISO 27018 or ISO 27701 or HIPAA coverage
- flexible all-in-one workspace
- strong for knowledge management and team wikis
- combines docs, databases, and project tracking
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Apollo | Notion |
|---|---|---|
| Visibility score | 4% | 3% |
| Change vs last week | New | New |
| Rank in Sales Enablement | #19 | #21 |
| Share of voice | 1% | 0.7% |
| Mentions this run | 6 | 4 |
| Positive in AI answers | 60% | 40% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Apollo 0pp · Notion 0pp over 0 weekly runs.
Engine by engine
Apollo leads on 2 of 3 engines
ChatGPT
AI Mode
Perplexity
ApolloNotion
Head to head in AI answers
0 engine answers name both brands
0Apollo ranked higher
0Notion ranked higher
Features, pricing & fit
| Dimension | Apollo | Notion |
|---|---|---|
| Pricing model | Per seat | Per seat |
| Entry price | Contact sales | Free; paid from $10 per seat / mo |
| Free plan | Yes | Yes |
| Deployment | Cloud platform | Cloud-hosted, with web, desktop and mobile apps |
| Integrations | 200+ | — |
| Compliance | GDPR, SOC 2, CCPA, ISO/IEC 27001, CASA Tier 2, CPRA, EU-US DPF, PCI DSS | SOC 2 Type II, ISO 27001, ISMAP, BSI C5, ISO 27017, ISO 27018, ISO 27701, HIPAA, GDPR, CCPA |
| Support | Email support at support@apollo.io, Dedicated support on Custom plans, Sales team for Custom plan discussions | Help button in the app, Priority support, Premium support (custom), Customer success manager (Enterprise) |
| Founded | 2015 | 2016 |
| Headquarters | San Francisco, CA | San Francisco, California, United States |
| Employees | 501–1,000 | 501–1,000 |
| Funding | Series D · $250M raised | Tender offer · $335M raised |
| Best for | Sales and go-to-market teams that run prospecting, outreach and dialing and want data, AI and execution in one system | Individuals, small teams, growing businesses and enterprises that want docs, databases and AI agents in one workspace |
Plans side by side
Notion
Free$0per member / month
Plus$10per member / month
Business$20per member / month
EnterpriseCustomcustom pricing
Pros and cons
Themes from the AI answers that mention each brand
Apollo
- Large B2B contact database combined with prospecting and email sequencing
- Transparent self-serve per-user pricing with a free tier
- Strong all-in-one value for prospecting and outreach
- Affordable, reliable choice for small teams and startups
- Widely used and highly rated by reviewers
Notion
- flexible all-in-one workspace
- strong for knowledge management and team wikis
- combines docs, databases, and project tracking
- robust free plan for small teams
- high user satisfaction and usability ratings
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Apollo vs Notion”, https://slateindex.ai/compare/apollo-vs-notion, data of Nov 2, 2026. Licence: CC BY 4.0.