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SlateIndex
ApolloThe AI GTM System for Go-to-Market Teams
vs
RoxRevenue Agents for the Global 2000
Comparison · Sales Engagement · weekly run Nov 3

Apollo vs Rox

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Apollo is the stronger AI pick in Sales Engagement: it has a visibility score of 51 versus 6.8 for Rox, and ranks ahead in 100% of the answers that name both.

Choose Apollo if…

  • You want the brand AI engines rank higher (51 vs 6.8)
  • You need SOC 2 or CCPA or ISO/IEC 27001 or CASA Tier 2 or CPRA or EU-US DPF or PCI DSS coverage
  • You prefer a larger, established vendor (501–1,000 employees)
  • Per seat pricing suits your budget better than usage-based

Choose Rox if…

  • You need SOC 2 Type II coverage
  • Usage-based pricing suits your budget better than per seat

AI visibility side by side

Latest weekly run · Nov 3

Metric Apollo Rox
Visibility score51%6.8%
Change vs last weekdown−2.8%New
Rank in Sales Engagement#4#17
Share of voice9.4%2%
Mentions this run5915
Positive in AI answers60%—

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

0%25%50%75%100%Nov 2Nov 3Apollo 51%

Apollo −2.799999999999997pp · Rox +6.8pp over 1 weekly runs.

Engine by engine

Apollo leads on 3 of 3 engines

ChatGPT
70.6%
0.9%
AI Mode
39.1%
0%
Perplexity
43.3%
19.4%
ApolloRox

Head to head in AI answers

9 engine answers name both brands

9Apollo ranked higher
0Rox ranked higher

Features, pricing & fit

DimensionApolloRox
Pricing modelPer seatUsage-based
Entry priceContact salesFree; paid from $100 / mo
Free planYesYes
DeploymentCloud platformCloud, with infrastructure running on AWS
Integrations200+—
ComplianceGDPR, SOC 2, CCPA, ISO/IEC 27001, CASA Tier 2, CPRA, EU-US DPF, PCI DSSSOC 2 Type II, GDPR
SupportEmail support at support@apollo.io, Dedicated support on Custom plans, Sales team for Custom plan discussionsDedicated deployment and support team on the Enterprise plan
Founded20152024
HeadquartersSan Francisco, CASan Francisco, CA, United States
Employees501–1,00051–200
FundingSeries D · $250M raisedRound at about $1.2B valuation, led by General Catalyst (reported from unnamed sources) · $50M raised
Best forSales and go-to-market teams that run prospecting, outreach and dialing and want data, AI and execution in one systemGlobal 2000 enterprise revenue teams

Plans side by side

Apollo

Free$0
BasicCustom
ProfessionalCustom
CustomCustom
Apollo pricing

Rox

Individual$100month
Teams$255month for whole team
EnterpriseCustomcontact sales
Rox pricing

Pros and cons

Themes from the AI answers that mention each brand

Apollo

  • Large B2B contact database combined with prospecting and email sequencing
  • Transparent self-serve per-user pricing with a free tier
  • Strong all-in-one value for prospecting and outreach
  • Affordable, reliable choice for small teams and startups
  • Widely used and highly rated by reviewers

    Rox

    Profile in progress.

    Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run

    Cite as: SlateIndex, “Apollo vs Rox”, https://slateindex.ai/compare/apollo-vs-rox, data of Nov 3, 2026. Licence: CC BY 4.0.