CopperThe CRM built into Google Workspace.
vs
folkThe AI CRM for your entire sales motion
Comparison · CRM · weekly run Nov 3
Copper vs folk
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Copper is the stronger AI pick in CRM: it has a visibility score of 3 versus 0.6 for folk, and ranks ahead in 100% of the answers that name both.
Choose Copper if…
- You want the brand AI engines rank higher (3 vs 0.6)
- You need SOC 2 Type II coverage
- You prefer a larger, established vendor (51–200 employees)
- Google Workspace integration
Choose folk if…
- You want a lower entry price ($24 vs $29)
- AI answers describe it more positively (50% vs 25% positive)
- You need SOC 2 or GDPR coverage
- potential cost savings when compared with other CRMs
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Copper | folk |
|---|---|---|
| Visibility score | 3% | 0.6% |
| Change vs last week | up+1% | down−0.9% |
| Rank in CRM | #19 | #37 |
| Share of voice | 1.2% | 0.4% |
| Mentions this run | 6 | 2 |
| Positive in AI answers | 25% | 50% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Copper +1pp · folk −0.9pp over 1 weekly runs.
Engine by engine
Copper leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
Copperfolk
Head to head in AI answers
2 engine answers name both brands
2Copper ranked higher
0folk ranked higher
| Prompt | Engine | Copper | folk |
|---|---|---|---|
| Top CRM options for B2B SaaS companies | Perplexity | #8 | #9 |
| Which CRM tools offer annual discounts? | Perplexity | #8 | #12 |
Features, pricing & fit
| Dimension | Copper | folk |
|---|---|---|
| Pricing model | Per seat | Per seat |
| Entry price | $29 per seat / mo | $24 per seat / mo |
| Free plan | No | No · 14-day trial |
| Deployment | Cloud (SaaS) | Cloud |
| Integrations | — | 5000+ |
| Compliance | SOC 2 Type II | SOC 2, GDPR |
| Support | Live chat, Help Center, Office hours and webinars, Personal onboarding | Migration service, Priority support, 1:1 onboarding sessions, Dedicated account manager |
| Founded | 2012 | 2020 |
| Headquarters | San Francisco, California, United States | France |
| Employees | 51–200 | 11–50 |
| Funding | Series C extension · $102M raised | Seed |
| Best for | Small, relationship-focused service businesses such as agencies, consultants and financial advisors that run on Google Workspace. | Small sales teams, agencies and founders who prospect through LinkedIn and email and want a simple CRM |
Plans side by side
Copper
Basic$29per seat, per month
Professional$69per seat, per month
Business$134per seat, per month
folk
Standard$24member/month, billed yearly ($30 billed monthly)
Premium$48member/month, billed yearly ($60 billed monthly)
Enterprise$80member/month, billed yearly, starting price ($100 billed monthly)
Pros and cons
Themes from the AI answers that mention each brand
Copper
- Google Workspace integration
- Automatic syncing of email, calendar, and contacts
- Discounts for annual billing
folk
- potential cost savings when compared with other CRMs
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Copper vs folk”, https://slateindex.ai/compare/copper-vs-folk, data of Nov 3, 2026. Licence: CC BY 4.0.