Creatio vs Insider One
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Insider One is the stronger AI pick in Marketing Automation: it has a visibility score of 2.3 versus 0.6 for Creatio, and ranks ahead in 0% of the answers that name both.
Choose Creatio if…
- AI answers describe it more positively (45% vs 33% positive)
- You need ISO/IEC 27001 or SOC 2 Type II coverage
- low-code process automation
- workflow automation combined with CRM
Choose Insider One if…
- You want the brand AI engines rank higher (2.3 vs 0.6)
- You need ISO/IEC 27001:2022 or SOC 2 Type 2 or ISO 22301 or CSA STAR Registry or GDPR-compliant coverage
- You prefer a larger, established vendor (1,001–5,000 employees)
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Creatio | Insider One |
|---|---|---|
| Visibility score | 0.6% | 2.3% |
| Change vs last week | New | New |
| Rank in Marketing Automation | #35 | #24 |
| Share of voice | 0.4% | 0.9% |
| Mentions this run | 2 | 5 |
| Positive in AI answers | 45% | 33% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Creatio 0pp · Insider One 0pp over 0 weekly runs.
Engine by engine
Insider One leads on 2 of 3 engines
Head to head in AI answers
1 engine answers name both brands
| Prompt | Engine | Creatio | Insider One |
|---|---|---|---|
| Which marketing automation vendors do analysts recommend? | ChatGPT | #10 | #15 |
Features, pricing & fit
| Dimension | Creatio | Insider One |
|---|---|---|
| Deployment | Cloud | Cloud-based |
| Integrations | — | 100+ |
| Compliance | ISO/IEC 27001, SOC 2 Type II | ISO/IEC 27001:2022, SOC 2 Type 2, ISO 22301, CSA STAR Registry, GDPR-compliant |
| Support | Support plans, Academy, Partner network | Help Center, Insider One Academy |
| Founded | 2014 | 2012 |
| Headquarters | Boston, Massachusetts, USA | — |
| Employees | 501–1,000 | 1,001–5,000 |
| Funding | Series D (unconfirmed) · $268M raised | Series E |
| Best for | Mid-size and enterprise organizations, especially in financial services, wanting CRM with no-code workflow and AI agents | Marketing teams at large consumer brands that want one platform for data, personalization and cross-channel engagement |
Pros and cons
Themes from the AI answers that mention each brand
Creatio
- low-code process automation
- workflow automation combined with CRM
- best for agile process-driven enterprises
- configurable workflows and process automation
- accessible composable pricing bundling workflow and CRM
Insider One
Profile in progress.
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Creatio vs Insider One”, https://slateindex.ai/compare/creatio-vs-insider-one, data of Nov 2, 2026. Licence: CC BY 4.0.