Customer.ioCustomer Engagement Platform For Better Outcomes
vs
KeapSmall business CRM and automation platform
Comparison · Marketing Automation · weekly run Nov 2
Customer.io vs Keap
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Customer.io is the stronger AI pick in Marketing Automation: it has a visibility score of 12.2 versus 0.9 for Keap.
Choose Customer.io if…
- You want the brand AI engines rank higher (12.2 vs 0.9)
- You want a lower entry price ($100 vs $299)
- AI answers describe it more positively (34% vs 25% positive)
- You need GDPR or CCPA or ISO 27001 or SOC 2 Type II or HIPAA coverage
Choose Keap if…
- Flat tiers pricing suits your budget better than usage-based
- Straightforward tier-based pricing with no features gated behind higher packages
- Lower effective monthly cost when paying annually
- Suited to growing teams needing workflow automation, custom sales pipelines and advanced reporting
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Customer.io | Keap |
|---|---|---|
| Visibility score | 12.2% | 0.9% |
| Change vs last week | New | New |
| Rank in Marketing Automation | #8 | #32 |
| Share of voice | 4% | 0.2% |
| Mentions this run | 23 | 1 |
| Positive in AI answers | 34% | 25% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Customer.io 0pp · Keap 0pp over 0 weekly runs.
Engine by engine
Customer.io leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
Customer.ioKeap
Head to head in AI answers
0 engine answers name both brands
0Customer.io ranked higher
0Keap ranked higher
Features, pricing & fit
| Dimension | Customer.io | Keap |
|---|---|---|
| Pricing model | Usage-based | Flat tiers |
| Entry price | $100 / mo | $299 / mo |
| Free plan | No | No |
| Deployment | Cloud-hosted, with US and EU data centers | Cloud |
| Integrations | — | 5000+ |
| Compliance | GDPR, CCPA, ISO 27001, SOC 2 Type II, HIPAA | — |
| Support | Email and chat support, Documentation and community support, Dedicated Customer Success Manager on Enterprise | 24/7 chat support, U.S.-based phone support, Dedicated Customer Success Manager, Help center |
| Founded | 2012 | 2001 |
| Headquarters | Portland, Oregon, USA | Chandler, Arizona, United States |
| Employees | 201–500 | 201–500 |
| Funding | Series A led by Spectrum Equity | Debt |
| Best for | Teams getting started with data-driven messaging, and teams scaling across channels with custom workflows. | Growth-focused small businesses such as consultants, marketing agencies, coaches and startups that want marketing and sales automation |
Plans side by side
Customer.io
Essentials$100month, billed monthly (starts at, 5k profiles)
Premium$1,000month, billed yearly (starts at)
EnterpriseCustomcontact sales
Pros and cons
Themes from the AI answers that mention each brand
Customer.io
- Strong behavioral and event-driven automation
- Well suited to product-led SaaS companies
- Supports onboarding, activation and retention messaging
- Frequently shortlisted as a top marketing automation choice
Keap
- Straightforward tier-based pricing with no features gated behind higher packages
- Lower effective monthly cost when paying annually
- Suited to growing teams needing workflow automation, custom sales pipelines and advanced reporting
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Customer.io vs Keap”, https://slateindex.ai/compare/customer-io-vs-keap, data of Nov 2, 2026. Licence: CC BY 4.0.