folkThe AI CRM for your entire sales motion
vs
PegaThe leading AI-powered platform for enterprise transformation
Comparison · CRM · weekly run Nov 3
folk vs Pega
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Pega is the stronger AI pick in CRM: it has a visibility score of 1 versus 0.6 for folk.
Choose folk if…
- You need more native integrations (5000+ vs 200+)
- AI answers describe it more positively (50% vs 20% positive)
- You need SOC 2 coverage
- potential cost savings when compared with other CRMs
Choose Pega if…
- You want the brand AI engines rank higher (1 vs 0.6)
- You need SOC 1 Type II or SOC 2 Type II or ISO 27001 or ISO 42001 or ISO 22301:2019 or ISO 9001 or CSA or PCI DSS or Cyber Essentials or Cyber Essentials Plus or HITRUST or FedRAMP or HIPAA or IRAP coverage
- You prefer a larger, established vendor (5,000+ employees)
- Strong fit for workflow automation, RPA, case management, and decisioning
AI visibility side by side
Latest weekly run · Nov 3
| Metric | folk | Pega |
|---|---|---|
| Visibility score | 0.6% | 1% |
| Change vs last week | down−0.9% | no change0% |
| Rank in CRM | #37 | #32 |
| Share of voice | 0.4% | 0.4% |
| Mentions this run | 2 | 2 |
| Positive in AI answers | 50% | 20% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
folk −0.9pp · Pega 0pp over 1 weekly runs.
Engine by engine
Pega leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
folkPega
Head to head in AI answers
0 engine answers name both brands
0folk ranked higher
0Pega ranked higher
Features, pricing & fit
| Dimension | folk | Pega |
|---|---|---|
| Pricing model | Per seat | — |
| Entry price | $24 per seat / mo | — |
| Free plan | No · 14-day trial | — |
| Deployment | Cloud | Cloud (Pega Cloud, fully managed SaaS) |
| Integrations | 5000+ | 200+ |
| Compliance | SOC 2, GDPR | SOC 1 Type II, SOC 2 Type II, ISO 27001, ISO 42001, ISO 22301:2019, ISO 9001, CSA, PCI DSS, Cyber Essentials, Cyber Essentials Plus, HITRUST, GDPR, FedRAMP, HIPAA, IRAP |
| Support | Migration service, Priority support, 1:1 onboarding sessions, Dedicated account manager | — |
| Founded | 2020 | 1983 |
| Headquarters | France | Waltham, Massachusetts, United States |
| Employees | 11–50 | 5,000+ |
| Funding | Seed | IPO |
| Best for | Small sales teams, agencies and founders who prospect through LinkedIn and email and want a simple CRM | Large enterprises in regulated industries that need governed workflow automation and decisioning |
Plans side by side
folk
Standard$24member/month, billed yearly ($30 billed monthly)
Premium$48member/month, billed yearly ($60 billed monthly)
Enterprise$80member/month, billed yearly, starting price ($100 billed monthly)
Pega
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
folk
- potential cost savings when compared with other CRMs
Pega
- Strong fit for workflow automation, RPA, case management, and decisioning
- Named among leading low-code vendors in analyst evaluations
- Recognised as a major enterprise CRM suite provider
- AI-powered decisioning and workflow tools
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “folk vs Pega”, https://slateindex.ai/compare/folk-vs-pega, data of Nov 3, 2026. Licence: CC BY 4.0.