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GlassboxAI-powered customer intelligence insights for proactive, preventive and secure digital customer experiences.
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MatomoPrivacy-first analytics you can trust
Comparison · Web Analytics · weekly run Nov 2

Glassbox vs Matomo

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Matomo is the stronger AI pick in Web Analytics: it has a visibility score of 38.1 versus 4.4 for Glassbox, and ranks ahead in 50% of the answers that name both.

Choose Glassbox if…

  • AI answers describe it more positively (83% vs 39% positive)
  • You need SOC 2 Type II or ISO 27001 or ISO 27017 or ISO 27701 or ISO 42001 or CSA STAR Level 1 coverage
  • You prefer a larger, established vendor (201–500 employees)
  • Strong enterprise performer blending quantitative analytics with qualitative context

Choose Matomo if…

  • You want the brand AI engines rank higher (38.1 vs 4.4)
  • You need ISO 27001:2022 coverage
  • Privacy-focused, open-source analytics
  • Free self-hosted version with full data ownership

AI visibility side by side

Latest weekly run · Nov 2

Metric Glassbox Matomo
Visibility score4.4%38.1%
Change vs last weekNewNew
Rank in Web Analytics#17#2
Share of voice1.2%9.5%
Mentions this run649
Positive in AI answers83%39%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

0%25%50%75%100%Nov 2Glassbox 4%

Glassbox 0pp · Matomo 0pp over 0 weekly runs.

Engine by engine

Matomo leads on 3 of 3 engines

ChatGPT
4.8%
53.5%
AI Mode
3.7%
21.9%
Perplexity
4.6%
39.1%
GlassboxMatomo

Head to head in AI answers

2 engine answers name both brands

1Glassbox ranked higher
1Matomo ranked higher

Features, pricing & fit

DimensionGlassboxMatomo
DeploymentSingle-tenant cloud on AWS or Microsoft Azure, and multi-tenant cloud.Cloud or on-premise
Integrations—100+
ComplianceSOC 2 Type II, ISO 27001, ISO 27017, ISO 27701, ISO 42001, CSA STAR Level 1ISO 27001:2022
Support—Forum support, Email support, Chat support, Dedicated Customer Success
Founded20102007
HeadquartersLondon, United KingdomWellington, New Zealand
Employees201–50051–200
FundingMinority investment from Poalim Equity · $70M raisedSeed
Best forHighly regulated enterprises, such as financial services organisations, that need digital experience analytics with security and compliance.Organisations that need accurate, GDPR-compliant analytics and full control of their data

Pros and cons

Themes from the AI answers that mention each brand

Glassbox

  • Strong enterprise performer blending quantitative analytics with qualitative context
  • Analysts frequently recommend it for combining event data with session replays
  • Exceptionally high user ratings, around 4.8 to 4.9 out of 5 on G2
  • Deep customer journey mapping and session playback
  • Highest review rating among established web analytics tools

    Matomo

    • Privacy-focused, open-source analytics
    • Free self-hosted version with full data ownership
    • Strong alternative to Google Analytics
    • Suited to strict regulatory and enterprise requirements
    • Free trial available

      Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run

      Cite as: SlateIndex, “Glassbox vs Matomo”, https://slateindex.ai/compare/glassbox-vs-matomo, data of Nov 2, 2026. Licence: CC BY 4.0.