Who each engine recommends
Position of every brand named in the latest run.
| Brand | ChatGPT | Perplexity | AI Mode | Mention rate |
|---|---|---|---|---|
| GlassboxTop pick | #1 | #1 | #3 | |
| Google Analytics | #4 | #2 | #5 | |
| Mixpanel | #5 | #4 | #2 | |
| Amplitude | — | #3 | #1 | |
| Lucky Orange | #2 | — | — | |
| Matomo | #3 | — | — | |
| Microsoft Clarity | — | — | #4 | |
| Plausible | — | #5 | — | |
| Adobe Analytics | — | — | #6 | |
| PostHog | #6 | — | — | |
| Similarweb | — | #6 | — |
Responses
What each engine answered, and how the shortlist moved.
- Glassbox — Based on current 2026 software reviews, Glassbox has the highest aggregated rating among established web analytics tools, at 4.9/5, according to Toolradar's review aggregation.
- Lucky Orange — Lucky Orange — Best for conversion optimization.
- Matomo — ![Create logo for Matomo Analytics [3366063] Drupal.org](https://images.openai.com/static-rsc-4/t9dbCTkn3c-wGlcKaqotGJTCQJIBJMVHOcKCWLhK6P82SvfFHPKAWcQ2C2BNx41omP6u2GyyjdhQEVO6vkHZwzylhi4i8UgMjb61uGmg-…
- Google Analytics — Google Analytics 4 — Best overall.
- Mixpanel
- PostHog
- Glassbox — Glassbox has the highest review rating among established web analytics tools: 4.9/5 from 809 reviews.
- Google Analytics — Best overall/free option: Google Analytics — 4.5/5 across nearly 15,000 ratings and a broad ecosystem.
- Amplitude — Best product analytics: Amplitude or Mixpanel — both listed at about 4.5/5, with stronger event-based analytics for SaaS and apps.
- Mixpanel — Best product analytics: Amplitude or Mixpanel — both listed at about 4.5/5, with stronger event-based analytics for SaaS and apps.
- Plausible — Best privacy-focused option: Plausible — designed around privacy and GDPR-friendly analytics, though it has less review data.
When looking at user review platforms like G2 and Gartner Peer Insights, there is no single "best" web analytics tool because top ratings depend heavily on what you are trying to track (e.g., standard traffic, in-depth product behavior, or user session recordings). The highest-rated web and digital analytics tools broken down by category and user sentiment include: Best for Product & User Behavior Analytics (Highest Overall Satisfaction):
- Amplitude — Amplitude: Consistently scores near the top of G2 Digital Analytics categories (averaging around 4.5/5 stars).
- Mixpanel — Mixpanel: Also holds a stellar ~4.5/5 rating on G2 Mixpanel Reviews .
- Glassbox — Glassbox & Microsoft Clarity: Glassbox pulls exceptionally high scores (often 4.8 to 4.9/5 stars) on G2 for deep customer journey mapping and session playback.
- Microsoft Clarity — Glassbox & Microsoft Clarity: Glassbox pulls exceptionally high scores (often 4.8 to 4.9/5 stars) on G2 for deep customer journey mapping and session playback.
- Google Analytics — Google Analytics (GA4): With tens of thousands of reviews across the web, it averages around 4.5/5 stars.
- Adobe Analytics — Adobe Analytics: Scores solid enterprise satisfaction on Gartner Peer Insights for massive multi-channel data collection, though users on G2 note a much steeper learning curve and higher price point than lighter…
Citations
Sources the engines cited for this prompt.
| Source | Type | Citations | Cited by |
|---|---|---|---|
| toolradar.com | Web | 5 | ChatGPT, Perplexity |
| capterra.com | Review site | 2 | ChatGPT |
| g2.com | Review site | 2 | ChatGPT, Google AI Mode |
| gartner.com | Analyst | 1 | Google AI Mode |
| google.com | Brand site · Google Analytics | 1 | ChatGPT |
| luckyorange.com | Brand site · Lucky Orange | 1 | ChatGPT |
| matomo.org | Brand site · Matomo | 1 | ChatGPT |
| peerspot.com | Web | 1 | Perplexity |
| similarweb.com | Brand site · Similarweb | 1 | Perplexity |
| softwareadvice.com | Review site | 1 | Perplexity |
| softwaresuggest.com | Web | 1 | Perplexity |
| spotsaas.com | Web | 1 | Perplexity |
| technologychecker.io | Web | 1 | Perplexity |
| trustradius.com | Review site | 1 | ChatGPT |