KeapSmall business CRM and automation platform
vs
SenderEmail marketing, automation and transactional emails for growing businesses
Comparison · Marketing Automation · weekly run Nov 2
Keap vs Sender
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Sender is the stronger AI pick in Marketing Automation: it has a visibility score of 3.1 versus 0.9 for Keap.
Choose Keap if…
- You need more native integrations (5000+ vs 100+)
- You prefer a larger, established vendor (201–500 employees)
- Straightforward tier-based pricing with no features gated behind higher packages
- Lower effective monthly cost when paying annually
Choose Sender if…
- You want the brand AI engines rank higher (3.1 vs 0.9)
- You want a free plan to start
- AI answers describe it more positively (73% vs 25% positive)
- Generous free plan limits
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Keap | Sender |
|---|---|---|
| Visibility score | 0.9% | 3.1% |
| Change vs last week | New | New |
| Rank in Marketing Automation | #32 | #22 |
| Share of voice | 0.2% | 0.5% |
| Mentions this run | 1 | 3 |
| Positive in AI answers | 25% | 73% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Keap 0pp · Sender 0pp over 0 weekly runs.
Engine by engine
Sender leads on 2 of 3 engines
ChatGPT
AI Mode
Perplexity
KeapSender
Head to head in AI answers
0 engine answers name both brands
0Keap ranked higher
0Sender ranked higher
Features, pricing & fit
| Dimension | Keap | Sender |
|---|---|---|
| Pricing model | Flat tiers | Flat tiers |
| Entry price | $299 / mo | Free; paid from $9 / mo |
| Free plan | No | Yes |
| Deployment | Cloud | Cloud |
| Integrations | 5000+ | 100+ |
| Support | 24/7 chat support, U.S.-based phone support, Dedicated Customer Success Manager, Help center | 24/7 email and live chat, Priority support on Professional, Phone support and dedicated success manager on Enterprise |
| Founded | 2001 | 2012 |
| Headquarters | Chandler, Arizona, United States | Vilnius, Lithuania |
| Employees | 201–500 | 11–50 |
| Funding | Debt | Bootstrapped |
| Best for | Growth-focused small businesses such as consultants, marketing agencies, coaches and startups that want marketing and sales automation | Small businesses, growing teams, creators and ecommerce brands |
Plans side by side
Sender
Free Forever$0month
Standard$9month (500 subscribers, monthly billing)
Professional$15month (500 subscribers, monthly billing)
EnterpriseCustomcustom
Pros and cons
Themes from the AI answers that mention each brand
Keap
- Straightforward tier-based pricing with no features gated behind higher packages
- Lower effective monthly cost when paying annually
- Suited to growing teams needing workflow automation, custom sales pipelines and advanced reporting
Sender
- Generous free plan limits
- High-value feature set for budget campaigns
- Lowest cost option
- Email automation with segmentation, landing pages and forms
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Keap vs Sender”, https://slateindex.ai/compare/keap-vs-sender, data of Nov 2, 2026. Licence: CC BY 4.0.