MailerLite
NewDigital marketing tools to grow your audience faster and drive revenue smarter.
#3 of 55 in Email Marketing1,000,000 customers (per mailerlite.com)63% positive in AI answers
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
- MailerLite ranks #3 of 55 in Email Marketing with an AI visibility score of 29.8 (SlateIndex, Nov 2, 2026).
- MailerLite is most visible on ChatGPT (37.6) and least on Google AI Mode (23.5).
- AI engines name MailerLite in 25 of the 60 Email Marketing buyer prompts SlateIndex tracks.
- brevo.com is the source AI engines cite most in answers about MailerLite, with 20 citations.
About
Company details for MailerLite
MailerLite is an email marketing platform for creators and businesses. It offers email campaigns, automations, a drag and drop editor, websites, landing pages and signup forms. Users can also sell digital products, bookings and paid newsletters, and connect AI assistants such as Claude and ChatGPT through an MCP server. It ranks #3 of 55 in Email Marketing on SlateIndex and has a visibility score of 29.8 in the latest weekly run.
Founded in 2010 and headquartered in San Francisco, California, USA, the company employs 51–200 people. Its differentiator: a simple, beautiful interface paired with attentive customer support, according to the vendor.
- Website
- mailerlite.com
- Categories
- Email Marketing, Marketing Automation
- Company size
- 51–200 employees
- Headquarters
- San Francisco, California, USA
- Founded
- 2010
- Company type
- Division of Vercom
- Funding
- Seed, led by Vantera VC
- Customers
- 1,000,000 · per mailerlite.com
- Pricing
- Free; paid from $12 / mo · usage-based
- Free trial
- Free plan available
- Integrations
- 100+ native
- Compliance
- ISO/IEC 27001:2022, GDPR compliant
- Support
- 24/7 live chat, Email support, Knowledge base, Webinars
Read from linkedin.com, mailerlite.com, mailcon.com, facebook.com, cbinsights.com, blog.groupmail.io · refreshed Nov 2, 2026.
AI visibility
Latest weekly run · Nov 2 · next run Nov 9
Visibility score trend
Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.
Changes appear after the second weekly run in Email Marketing. Mailchimp leads the category at 45.4%.
Media
Website and product screenshots for MailerLite
AI mentions & citations
Recent answers that name MailerLite
What are the best Email Marketing tools in 2026?
As of November 2026, the best email marketing platforms are MailerLite, ActiveCampaign, Mailchimp, Brevo, Klaviyo, Omnisend, and HubSpot.
Which email marketing platform has the best reviews?
Based on the latest 2026 customer reviews, MailerLite, Brevo, and ActiveCampaign are among the strongest email marketing platforms.
Which email marketing platform has transparent pricing?
If you're looking for an email marketing platform with transparent, publicly displayed pricing and no need to contact sales, I'd put MailerLite at the top of the list.
Which email marketing platform has transparent pricing?
MailerLite — Widely praised for having one of the clearest models in the industry .
Where can I sign up for an email marketing platform?
MailerLite : Known for its clean, user-friendly interface and great ease of use.
Which email marketing platform has transparent pricing?
MailerLite is a strong choice for transparent pricing: its plans are publicly listed, start at $12/month, and pricing is based on active subscribers and sending volume rather than gated features.
Best email marketing platform for startups
For most startups, I would recommend Brevo or MailerLite to start.
Alternatives to the most popular email marketing platform
MailerLite: Best replacement for Mailchimp for most small businesses.
Products & features
What MailerLite sells
Email campaigns
Drag and drop editor for creating and sending newsletters and campaigns.
Automations
Visual automation builder for timed, targeted emails triggered by subscriber behaviour or dates.
Websites
Website builder for publishing sites with a blog section and SEO tools.
Landing pages
Landing page builder with templates and split testing.
Signup forms
Embedded forms and pop-ups for growing an audience.
Digital products and bookings
Sell ebooks, downloads and bookings directly to subscribers.
Paid newsletter subscriptions
Recurring payments for paid newsletters, processed through Stripe.
MCP server
Connects Claude and ChatGPT to MailerLite for natural language campaign and subscriber work.
MailerSend
Transactional email, SMS and inbound routing offered alongside MailerLite.
Strengths engines cite
- clean, user-friendly interface and ease of use
- clear, transparent pricing
- generous permanent free tier
- cost-effective, good budget option
- strong Mailchimp replacement for small businesses
Target market & buyers
Creators, small businesses, freelancers and agencies, and enterprises with over 200K subscribers.
Notable customers include Privyr, Biovie, KC Tool, Spoony, Dear Architects, Festival at Sandpoint, NCF.
| Industry | Primary use case |
|---|---|
| E-commerce | Syncing Shopify and WooCommerce customers, importing products into campaigns and sending purchase-triggered automated emails. |
| Nonprofit | Selling event tickets, such as Festival at Sandpoint selling about 25,000 tickets each year. |
| Online course | Delivering email courses and selling digital products, such as one creator's course reaching 12,000+ students. |
Funding & recent developments
Funding
| Round | Year | Amount |
|---|---|---|
| Corporate majority (acquired by Vercom) | 2022 | $90M |
| Seed, led by Vantera VC | — | — |
| Latest known round | Total raised |
|---|---|
| Seed, led by Vantera VC | — |
Recent developments
- Jun 2026ProductPlan names changed, prices increased and free plan limits reduced
Growing Business was renamed Comfort and Advanced became Power, with higher prices and lower free plan limits.
- Oct 2025ProductRedesigned automation builder
MailerLite released a redesigned automation builder.
- Sep 2025ProductFree plan subscriber limit cut from 1,000 to 500
The free plan subscriber limit was reduced from 1,000 to 500.
Competitive landscape
How MailerLite compares with its top three alternatives
MailerLite most often appears alongside Brevo, Mailchimp, ActiveCampaign in AI answers.
| Brand | Visibility | Share of voice | vs last week | Starting price |
|---|---|---|---|---|
| MailerLite | 29.8% | 7.2% | New | Free plan |
| Brevo | 41.2% | 9.9% | New | Free plan |
| Mailchimp | 45.4% | 9.6% | New | Free plan |
| ActiveCampaign | 44% | 9.3% | New | Contact sales |
| HubSpot | 73.1% | 13.1% | New | Free plan |
What AI answers say
Sentiment and themes from the answers that mention this brand
Positive 63% · Neutral 28% · Mixed 9% of 46 engine answers that mention MailerLite
Praised for
- clean, user-friendly interface and ease of use
- clear, transparent pricing
- generous permanent free tier
- cost-effective, good budget option
- strong Mailchimp replacement for small businesses
Criticised for
- free tier smaller with subscriber and send limits
Pricing
Usage-based pricing with a free plan
Cite as: SlateIndex, “MailerLite AI visibility profile”, https://slateindex.ai/brand/mailerlite, data of Nov 2, 2026. Licence: CC BY 4.0.