MailerLite pricing 2026: plans and costs
If pricing transparency is your priority, Brevo, MailerLite, and ActiveCampaign are strong options.
Compared to: Brevo · Mailchimp · ActiveCampaign
- If you want to use email marketing without paying anything, consider platforms with permanent free plans, such as Brevo, MailerLite, and Mailchimp.
- If you're looking for an email marketing platform with transparent, publicly displayed pricing and no need to contact sales, I'd put MailerLite at the top of the list.
- For a permanent free plan rather than a time-limited trial, consider Brevo, MailerLite, or Zoho Campaigns; their limits vary by contacts and monthly sends.
Quick pricing summary
- Free: $0 month
- Comfort: $12 month (starting price, scales with subscribers)
- Power: $25 month (starting price, scales with subscribers)
- Enterprise: Custom (custom)
- Annual billing: saves 10% vs monthly
- Worth noting: Prices are starting prices billed yearly (10% off); price scales with active subscribers. Nonprofits get 30% off. Enterprise for 200K+ subscribers is custom-priced. Feature matrix values for Comfort email sends and Enterprise derived from page text.
Plans
Free
- 250 subscribers
- 2,500 monthly emails
- Knowledge base support
- Free automations
- Free landing page
- Free digital product or booking
- Free signup forms
- 2 user seats
- MCP for Claude, ChatGPT, and more
- 100+ integrations
Comfort
- Monthly emails 10x subscriber tier ceiling
- Email support
- 50 automations
- 10 forms
- 10 sites
- 5 digital products
- 3 user seats
- HeyLite intelligence
- Full MCP & API access
- Unlimited templates
- Unlimited integrations
- Remove MailerLite logo
Power
- Unlimited monthly emails
- Live chat & email support
- Unlimited automations
- Unlimited forms
- Unlimited sites
- Unlimited digital products
- Unlimited user seats
- HeyLite intelligence
- Full MCP & API access
- Multiple automation triggers
- Exclusive partner discounts
Enterprise
- 200K+ subscribers
- Custom sending volume
- Priority support
- Unlimited automations, forms, sites, digital products, user seats
- Account audit and performance improvements
- Onboarding consultation and training
- Dedicated IP
- Deliverability support
What you get on each plan
| Feature | Free | Comfort | Power | Enterprise |
|---|---|---|---|---|
| Monthly email sends | 2,500 monthly emails | 10x subscriber tier | Unlimited monthly emails | Custom sending volume |
| Seats | 2 seats | 3 seats | Unlimited | Unlimited |
| Active automations | 3 | 50 | Unlimited | Unlimited |
| Automation steps | 5 | 100 | 100 | Unlimited |
| Active websites & landing pages | 1 website & 1 landing page | 10 | Unlimited | Unlimited |
| Active forms | 3 | 10 | Unlimited | Unlimited |
| Active digital products and bookings | 1 | 5 | Unlimited | Unlimited |
| Multiple automation triggers | — | — | ✓ | ✓ |
| Remove MailerLite logo | — | ✓ | ✓ | ✓ |
| Live chat support | — | — | ✓ | ✓ |
| Dedicated IP | — | — | — | ✓ |
Hidden costs & add-ons
| Cost driver | Price | When it applies |
|---|---|---|
| Dedicated IP | Contact sales | Enterprise |
MailerLite pricing vs alternatives
| Brand | Entry price | Free plan | Model | Best for | |
|---|---|---|---|---|---|
| MailerLite | Free; paid from $12 / mo | Yes | Usage-based | — | |
| Brevo | Contact sales | Yes | Usage-based | Individuals, solopreneurs and small businesses starting with email and multichannel marketing, with a free forever plan. | Compare → |
| Mailchimp | Free; paid from $13 / mo | Yes | Usage-based | Growing businesses, including small businesses, retailers, nonprofits and creators that want email, SMS and automation in one platform | Compare → |
| ActiveCampaign | Contact sales | No | Flat tiers | Small teams and growing businesses that want AI to run everyday email, SMS and WhatsApp marketing | Compare → |
| HubSpot | Free; paid from $7 per seat / mo | Yes | Per seat | Startups, small and mid-sized businesses and enterprises wanting marketing, sales and service on one CRM. | Compare → |
List prices as published on www.mailerlite.com/pricing. Totals are worked examples, not quotes.