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SlateIndex

Smartlead

AI-native Outbound OS for Sales Teams and GTM Engineers

Sales EngagementSydney, Australia11–50 employeesFounded 2022

Visibility score
6.2%
up+2% vs last week
Weekly run · Nov 3

Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run

  • Smartlead ranks #18 of 59 in Sales Engagement with an AI visibility score of 6.2 (SlateIndex, Nov 3, 2026).
  • Smartlead's visibility rose 2 points since the previous weekly run.
  • Smartlead is most visible on Perplexity (12.6) and least on Google AI Mode (0.9).
  • AI engines name Smartlead in 10 of the 30 Sales Engagement buyer prompts SlateIndex tracks.
  • g2.com is the source AI engines cite most in answers about Smartlead, with 6 citations.

About

Company details for Smartlead

Smartlead is a cold email and outbound platform for sales teams and agencies. It offers unlimited mailboxes, automated warm-up, sender rotation and deliverability infrastructure, along with a shared master inbox, AI agents, a dialer and a built-in CRM board. It ranks #18 of 59 in Sales Engagement on SlateIndex and has a visibility score of 6.2 in the latest weekly run.

Founded in 2022 and headquartered in Sydney, Australia, the company employs 11–50 people. It is bootstrapped. Its differentiator: dedicated-tenant infrastructure and IPs with unlimited mailboxes and no per-account fees.

Company size
11–50 employees
Headquarters
Sydney, Australia
Founded
2022
Company type
Private, bootstrapped
Funding
Bootstrapped
Customers
100,000 · per smartlead.ai
Pricing
$39 / mo · flat tiers
Free trial
—
Support
24/7 priority support on SmartServers, Dedicated one-on-one onboarding call, Dedicated manager and private Slack channel listed as plan features

Read from linkedin.com, smartlead.ai, digijaws.com, getlatka.com, feedback.smartlead.ai · refreshed Nov 2, 2026.

AI visibility

Latest weekly run · Nov 3 · next run Nov 9

Visibility score
6.2%
across Sales Engagement answers, weighted by position
ChatGPT5.2%
AI Mode0.9%
Perplexity12.6%
Change
up+2%
vs last week’s run
Category rank
#18 of 59
in Sales Engagement
Mentions
11
in this week’s run
Share of voice
1.6%
of AI mentions in Sales Engagement

Visibility score trend

Weekly runs over the last 60 days, with up to 7 competitors. Click a name to hide or show its line.

Now6.2%
30-day changeup+1.9000000000000004pp
High · low6.2% · 4.3%
Rank#16 → #18
0%25%50%75%100%Nov 2Nov 3Smartlead 6%

Smartlead gained 1.9 points over 1 weekly run in Sales Engagement. HubSpot leads the category at 55.6%.

Media

Website and product screenshots for Smartlead

All media

AI mentions & citations

Recent answers that name Smartlead

All prompts

Products & features

What Smartlead sells

SmartInfra

Deliverability engine with dedicated-tenant infrastructure, warm-up and SPF/DKIM/DMARC setup.

SmartProspect

Lead sourcing that verifies prospects across three sources and adds leads as campaigns send.

SmartSenders

Done-for-you mailboxes on Google, Outlook and SMTP providers.

SmartAgents

AI agents that research leads, write personalised emails, update CRM and classify replies.

Master Inbox

Shared inbox for replies from all campaigns and clients, with AI reply categorisation.

SmartDialer

Calling and email outreach from one dashboard, with parallel dialing and call analytics.

Integrated CRM

Kanban deal board synced with the Master Inbox and outreach campaigns.

SmartServers

Dedicated-IP email servers sold as an add-on.

SmartDelivery

Placement data and sequence tests sold as an add-on.

Email Verification

Prospect email validation sold as an add-on.

Strengths engines cite

  • High-volume cold-email outreach
  • Cold-email infrastructure for managing multiple mailboxes
  • Affordable, low-cost cold email
  • Strong email personalization and deliverability

Target market & buyers

Solo founders, sales teams, lead generation agencies and Fortune 500 companies

Notable customers include Limelight, BuildingReach, Digital Creativs, Avalanche Capital, Growth Engine X.

IndustryPrimary use case
Marketing and lead generation agenciesRunning cold email outreach for multiple clients from separate whitelabel workspaces

Funding & recent developments

Funding

Latest known roundTotal raised
Bootstrapped—

Recent developments

  1. Sep 2025ProductSmartlead MCP Diagnostics released

    Smartlead 11 read-only MCP endpoints for diagnostics were announced.

Competitive landscape

How Smartlead compares with its top three alternatives

All alternatives

Smartlead most often appears alongside Apollo, HubSpot, Outreach in AI answers.

BrandVisibilityShare of voicevs last weekStarting price
Smartlead6.2%1.6%up+2%$39 / mo
Apollo51%9.4%down−2.8%Free plan
HubSpot73.1%13.1%NewFree plan
Outreach55.1%10.1%down−20.3%Contact sales
Salesloft51.2%10.1%up+1.4%Pricing not available

What AI answers say

Sentiment and themes from the answers that mention this brand

Reviews

Positive 58% · Neutral 16% · Mixed 26% of 19 engine answers that mention Smartlead

Praised for

  • High-volume cold-email outreach
  • Cold-email infrastructure for managing multiple mailboxes
  • Affordable, low-cost cold email
  • Strong email personalization and deliverability

Criticised for

  • Not a complete CRM or full enterprise sales engagement suite
  • Lacks enterprise forecasting and governance

Pricing

Flat tiers pricing

Full pricing
Base$39month
Pro$94month
Unlimited Smart$174month
Unlimited Prime$379month

Cite as: SlateIndex, “Smartlead AI visibility profile”, https://slateindex.ai/brand/smartlead, data of Nov 3, 2026. Licence: CC BY 4.0.