VanillaSoft pricing 2026: plans and costs
Quick pricing summary
- Core: Custom (annual bundle (includes first 5 seats))
- Advantage: Custom (annual bundle (includes first 5 seats))
- Enterprise: Custom (annual bundle (includes first 5 seats))
- Fundraising: Custom (annual bundle (includes first 5 seats))
- Custom: Custom (custom)
- Worth noting: Annual bundle model; each bundle includes first five seats, initial set-up, ongoing support, and updates. No public prices; all plans require contacting sales.
Plans
Core
Custom annual bundle (includes first 5 seats)
- Speed to lead and personal lead management
- Enterprise grade VoIP and preview or progressive dialer
- Sales automation for email, SMS, call recording, and transcription
- Reporting and dashboards
- Includes first 5 seats
Advantage
Custom annual bundle (includes first 5 seats)
- Everything included in Core
- SmartCaller Trust and SmartCaller ID
- Online appointment scheduler
- Includes first 5 seats
Enterprise
Custom annual bundle (includes first 5 seats)
- Everything included in Core and Advantage
- API access and custom tables
- Single sign-on and IP restrictions
- Compliance partner integrations
- Includes first 5 seats
Fundraising
Custom annual bundle (includes first 5 seats)
- Multi-channel outreach, VoIP, SMS, and email automation
- Fundraising SmartCaller Trust and SmartCaller ID
- White glove onboarding, implementation, and support
- Dashboard and reporting
- Includes first 5 seats
Custom
Custom custom
- Custom implementation for enterprise
What you get on each plan
| Feature | Core | Advantage | Enterprise | Fundraising | Custom |
|---|---|---|---|---|---|
| Lead management and dialer | ✓ | ✓ | ✓ | ✓ | Custom |
| SmartCaller Trust and SmartCaller ID | — | ✓ | ✓ | ✓ | Custom |
| Online appointment scheduler | — | ✓ | ✓ | — | Custom |
| API access and custom tables | — | — | ✓ | — | Custom |
| Single sign-on and IP restrictions | — | — | ✓ | — | Custom |
| Compliance partner integrations | — | — | ✓ | — | Custom |
| Seats included | 5 | 5 | 5 | 5 | Custom |
Hidden costs & add-ons
| Cost driver | Price | When it applies |
|---|---|---|
| Professional Services | contact sales | White-glove onboarding, expert-led setup, and ongoing support |
VanillaSoft pricing vs alternatives
| Brand | Entry price | Free plan | Model | Best for | |
|---|---|---|---|---|---|
| VanillaSoft | Contact sales | No | Flat tiers | — | |
| HubSpot | Free; paid from $7 per seat / mo | Yes | Per seat | Startups, small and mid-sized businesses and enterprises wanting marketing, sales and service on one CRM. | Compare → |
| Salesforce | — | — | — | Businesses from small companies to large enterprises wanting sales, service, marketing and commerce on one CRM platform | Compare → |
| Outreach | Contact sales | No | Per seat | Revenue teams, from SDRs and account executives to sales managers, RevOps and customer success, that want prospecting, deal management, coaching and forecasting in one platform. | Compare → |
| Salesloft | — | — | — | — | Compare → |
List prices as published on vanillasoft.com/pricing. Totals are worked examples, not quotes.