Attio vs Microsoft Dynamics 365
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Microsoft Dynamics 365 is the stronger AI pick in CRM: it has a visibility score of 30.7 versus 8.9 for Attio, and ranks ahead in 75% of the answers that name both.
Choose Attio if…
- AI answers describe it more positively (64% vs 29% positive)
- Flexible, database-like data model
- Modern interface and CRM experience
- AI-focused, AI-native CRM
Choose Microsoft Dynamics 365 if…
- You want the brand AI engines rank higher (30.7 vs 8.9)
- You need ISO 27001 or ISO 27017 or ISO 27018 or ISO 27701 or ISO 9001 or SOC 1 or SOC 2 or SOC 3 coverage
- You prefer a larger, established vendor (5,000+ employees)
- Deep integration with the Microsoft ecosystem
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Attio | Microsoft Dynamics 365 |
|---|---|---|
| Visibility score | 8.9% | 30.7% |
| Change vs last week | no change0% | up+10.7% |
| Rank in CRM | #8 | #5 |
| Share of voice | 2.8% | 7.5% |
| Mentions this run | 13 | 35 |
| Positive in AI answers | 64% | 29% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Attio 0pp · Microsoft Dynamics 365 +10.7pp over 1 weekly runs.
Engine by engine
Microsoft Dynamics 365 leads on 3 of 3 engines
Head to head in AI answers
4 engine answers name both brands
| Prompt | Engine | Attio | Microsoft Dynamics 365 |
|---|---|---|---|
| Top CRM options for B2B SaaS companies | Perplexity | #5 | #7 |
| Best CRM for enterprise | Perplexity | #7 | #2 |
| Alternatives to the most popular CRM | ChatGPT | #8 | #6 |
| Best CRM with AI features | Perplexity | #6 | #3 |
Features, pricing & fit
| Dimension | Attio | Microsoft Dynamics 365 |
|---|---|---|
| Pricing model | Per seat | — |
| Entry price | Free; paid from $44 per seat / mo | — |
| Free plan | Yes | — |
| Deployment | Cloud | — |
| Compliance | — | ISO 27001, ISO 27017, ISO 27018, ISO 27701, ISO 9001, SOC 1, SOC 2, SOC 3 |
| Support | Help center, Chat and email, Priority support, Migration service | Technical support, Community, Documentation, Partner network |
| Founded | 2019 | — |
| Headquarters | London, United Kingdom | Redmond, Washington, USA |
| Employees | 201–500 | 5,000+ |
| Funding | Series B · $116M raised | — |
| Best for | Startups and fast-growing revenue teams that want a flexible, AI-driven CRM | Organizations already using Microsoft 365 that want CRM and ERP apps in one suite. |
Plans side by side
Attio
Microsoft Dynamics 365
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Attio
- Flexible, database-like data model
- Modern interface and CRM experience
- AI-focused, AI-native CRM
- Suited to startups and product-led growth
- Reduces manual CRM data entry
Microsoft Dynamics 365
- Deep integration with the Microsoft ecosystem
- Enterprise-scale CRM and ERP suite
- Copilot AI integration for structured sales workflows
- Strong analytical dimensions functionality in Business Central
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Attio vs Microsoft Dynamics 365”, https://slateindex.ai/compare/attio-vs-microsoft-dynamics-365, data of Nov 3, 2026. Licence: CC BY 4.0.