Bigin by ZohoPipeline-centric CRM for small businesses
vs
KeapSmall business CRM and automation platform
Comparison · CRM · weekly run Nov 3
Bigin by Zoho vs Keap
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Bigin by Zoho is the stronger AI pick in CRM: it has a visibility score of 6 versus 0.8 for Keap.
Choose Bigin by Zoho if…
- You want the brand AI engines rank higher (6 vs 0.8)
- AI answers describe it more positively (100% vs 25% positive)
- You need ISO 27001 or GDPR or SOC 2 or HIPAA coverage
- You prefer a larger, established vendor (5,000+ employees)
Choose Keap if…
- Straightforward tier-based pricing with no features gated behind higher packages
- Lower effective monthly cost when paying annually
- Suited to growing teams needing workflow automation, custom sales pipelines and advanced reporting
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Bigin by Zoho | Keap |
|---|---|---|
| Visibility score | 6% | 0.8% |
| Change vs last week | down−2.7% | down−0.4% |
| Rank in CRM | #13 | #36 |
| Share of voice | 1.6% | 0.4% |
| Mentions this run | 8 | 2 |
| Positive in AI answers | 100% | 25% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Bigin by Zoho +1.2999999999999998pp · Keap −0.30000000000000004pp over 1 weekly runs.
Engine by engine
Bigin by Zoho leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
Bigin by ZohoKeap
Head to head in AI answers
0 engine answers name both brands
0Bigin by Zoho ranked higher
0Keap ranked higher
Features, pricing & fit
| Dimension | Bigin by Zoho | Keap |
|---|---|---|
| Pricing model | — | Flat tiers |
| Entry price | — | $299 / mo |
| Free plan | — | No |
| Deployment | Cloud | Cloud |
| Integrations | — | 5000+ |
| Compliance | ISO 27001, GDPR, SOC 2, HIPAA | — |
| Support | — | 24/7 chat support, U.S.-based phone support, Dedicated Customer Success Manager, Help center |
| Founded | 2020 | 2001 |
| Headquarters | Chennai, India | Chandler, Arizona, United States |
| Employees | 5,000+ | 201–500 |
| Funding | — | Debt |
| Best for | Small businesses that need a simple, affordable pipeline CRM | Growth-focused small businesses such as consultants, marketing agencies, coaches and startups that want marketing and sales automation |
Plans side by side
Bigin by Zoho
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Bigin by Zoho
- Best value for small businesses
- Good balance of affordability and reliability
- High ratings and review volume
- Low cost and customizable workflows
- Affordable, reliable and easy to use
Keap
- Straightforward tier-based pricing with no features gated behind higher packages
- Lower effective monthly cost when paying annually
- Suited to growing teams needing workflow automation, custom sales pipelines and advanced reporting
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Bigin by Zoho vs Keap”, https://slateindex.ai/compare/bigin-by-zoho-vs-keap, data of Nov 3, 2026. Licence: CC BY 4.0.