BrazeBe Absolutely Engaging.
vs
KeapSmall business CRM and automation platform
Comparison · Email Marketing · weekly run Nov 2
Braze vs Keap
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Braze is the stronger AI pick in Email Marketing: it has a visibility score of 12.2 versus 0 for Keap.
Choose Braze if…
- You want the brand AI engines rank higher (12.2 vs 0)
- AI answers describe it more positively (36% vs 25% positive)
- You need ISO 27001 or SOC 2 Type 2 or HIPAA coverage
- You prefer a larger, established vendor (1,001–5,000 employees)
Choose Keap if…
- Flat tiers pricing suits your budget better than usage-based
- Straightforward tier-based pricing with no features gated behind higher packages
- Lower effective monthly cost when paying annually
- Suited to growing teams needing workflow automation, custom sales pipelines and advanced reporting
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Braze | Keap |
|---|---|---|
| Visibility score | 12.2% | 0% |
| Change vs last week | New | New |
| Rank in Email Marketing | #10 | #49 |
| Share of voice | 3.3% | 0% |
| Mentions this run | 18 | 0 |
| Positive in AI answers | 36% | 25% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Braze 0pp · Keap 0pp over 0 weekly runs.
Engine by engine
Braze leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
BrazeKeap
Head to head in AI answers
0 engine answers name both brands
0Braze ranked higher
0Keap ranked higher
Features, pricing & fit
| Dimension | Braze | Keap |
|---|---|---|
| Pricing model | Usage-based | Flat tiers |
| Entry price | Contact sales | $299 / mo |
| Free plan | No | No |
| Deployment | — | Cloud |
| Integrations | — | 5000+ |
| Compliance | ISO 27001, SOC 2 Type 2, HIPAA | — |
| Support | 24x7x365 customer support, Braze Bonfire community network, Strategic advisors and technical architects | 24/7 chat support, U.S.-based phone support, Dedicated Customer Success Manager, Help center |
| Founded | 2011 | 2001 |
| Headquarters | New York City, New York, United States | Chandler, Arizona, United States |
| Employees | 1,001–5,000 | 201–500 |
| Funding | IPO | Debt |
| Best for | Companies at every stage of growth, from startups launching their first engagement programs to large global enterprises. | Growth-focused small businesses such as consultants, marketing agencies, coaches and startups that want marketing and sales automation |
Plans side by side
Pros and cons
Themes from the AI answers that mention each brand
Braze
- Real-time, mobile-first, cross-channel consumer engagement
- Strong fit for high-volume B2C engagement at scale
- Best for enterprise and app-driven brands
- Placed among the stronger enterprise options by Gartner and Forrester coverage
- Better avoided without complex workflows, large customer volume, and dedicated marketing-ops support
Keap
- Straightforward tier-based pricing with no features gated behind higher packages
- Lower effective monthly cost when paying annually
- Suited to growing teams needing workflow automation, custom sales pipelines and advanced reporting
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Braze vs Keap”, https://slateindex.ai/compare/braze-vs-keap, data of Nov 2, 2026. Licence: CC BY 4.0.