Clay vs Mixmax
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Mixmax is the stronger AI pick in Sales Engagement: it has a visibility score of 8.5 versus 2.9 for Clay, and ranks ahead in 100% of the answers that name both.
Choose Clay if…
- You need ISO 27001 or CCPA coverage
- You prefer a larger, established vendor (1,001–5,000 employees)
Choose Mixmax if…
- You want the brand AI engines rank higher (8.5 vs 2.9)
- You want a lower entry price ($29 vs $167)
- You need SOC 3 or CPRA or HIPAA (BAA available) or Google verified for OAuth and API security coverage
- Strong fit for Gmail and Google Workspace teams
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Clay | Mixmax |
|---|---|---|
| Visibility score | 2.9% | 8.5% |
| Change vs last week | down−1.5% | up+0.1% |
| Rank in Sales Engagement | #25 | #11 |
| Share of voice | 1.2% | 2.5% |
| Mentions this run | 9 | 17 |
| Positive in AI answers | 33% | 33% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Clay −1.5000000000000004pp · Mixmax +0.09999999999999964pp over 1 weekly runs.
Engine by engine
Mixmax leads on 3 of 3 engines
Head to head in AI answers
2 engine answers name both brands
| Prompt | Engine | Clay | Mixmax |
|---|---|---|---|
| Which sales engagement platform offers a free trial? | Perplexity | #13 | #10 |
| Is there a free sales engagement platform for small teams? | Perplexity | #7 | #3 |
Features, pricing & fit
| Dimension | Clay | Mixmax |
|---|---|---|
| Pricing model | Usage-based | Usage-based |
| Entry price | Free; paid from $167 / mo | Free; paid from $29 / mo |
| Free plan | Yes | Yes |
| Deployment | — | Chrome extension inside Gmail, with Outlook support and a web app |
| Integrations | — | 40+ |
| Compliance | SOC 2 Type II, ISO 27001, GDPR, CCPA | SOC 2 Type II, SOC 3, GDPR, CPRA, HIPAA (BAA available), Google verified for OAuth and API security |
| Support | Priority support queue on Growth plan, Dedicated Slack channel on Enterprise plan, Dedicated growth strategist on Enterprise plan | Live chat with the Mixmax team, Sales contact for larger teams |
| Founded | 2017 | 2014 |
| Headquarters | New York City, NY, United States | San Francisco, CA |
| Employees | 1,001–5,000 | 51–200 |
| Funding | Series B Expansion | Series A |
| Best for | GTM engineers and revenue teams that build their own prospecting, enrichment and outbound workflows. | Individual sellers, founders, consultants and teams that do outbound outreach and want to work from Gmail, from solo users to larger sales teams |
Plans side by side
Clay
Mixmax
Pros and cons
Themes from the AI answers that mention each brand
Clay
Profile in progress.
Mixmax
- Strong fit for Gmail and Google Workspace teams
- Lightweight email sequences and engagement tracking
- Offers a free tier
- Attractive for Salesforce-oriented sales teams
- Named among top recommendations for sales engagement
- Free tier limited to about 50 sequence recipients per month
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Clay vs Mixmax”, https://slateindex.ai/compare/clay-vs-mixmax, data of Nov 3, 2026. Licence: CC BY 4.0.