GlassboxAI-powered customer intelligence insights for proactive, preventive and secure digital customer experiences.

UmamiOpen-source web and product analytics

Comparison · Web Analytics · weekly run Nov 2

Glassbox vs Umami

Which one do AI engines recommend, and how do they differ on price, fit and features?

Track both brands

The short answer

Umami is the stronger AI pick in Web Analytics: it has a visibility score of 8.4 versus 4.4 for Glassbox.

Choose Glassbox if…

AI answers describe it more positively (83% vs 67% positive)
You need SOC 2 Type II or ISO 27001 or ISO 27017 or ISO 27701 or ISO 42001 or CSA STAR Level 1 coverage
You prefer a larger, established vendor (201–500 employees)
Strong enterprise performer blending quantitative analytics with qualitative context

Choose Umami if…

You want the brand AI engines rank higher (8.4 vs 4.4)
Lightweight, open-source, privacy-focused analytics
Free hosted tier or free self-hosted option
Affordable and reliable web analytics

AI visibility side by side

Latest weekly run · Nov 2

Metric	Glassbox	Umami
Visibility score	4.4%	8.4%
Change vs last week	New	New
Rank in Web Analytics	#17	#11
Share of voice	1.2%	2.3%
Mentions this run	6	12
Positive in AI answers	83%	67%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Glassbox 0pp · Umami 0pp over 0 weekly runs.

Engine by engine

Umami leads on 3 of 3 engines

ChatGPT

4.8%

13.9%

AI Mode

3.7%

4.1%

Perplexity

4.6%

7.2%

GlassboxUmami

Head to head in AI answers

0 engine answers name both brands

0Glassbox ranked higher

0Umami ranked higher

Features, pricing & fit

Dimension	Glassbox	Umami
Pricing model	—	Usage-based
Entry price	—	Free; paid from $20 / mo
Free plan	—	Yes
Deployment	Single-tenant cloud on AWS or Microsoft Azure, and multi-tenant cloud.	Self-hosted on your own infrastructure or as Umami Cloud, with US and EU regions
Compliance	SOC 2 Type II, ISO 27001, ISO 27017, ISO 27701, ISO 42001, CSA STAR Level 1	—
Support	—	Community support, Email support, Email and chat support, Uptime SLA, onboarding assistance and designated support engineer on Enterprise
Founded	2010	2022
Headquarters	London, United Kingdom	San Francisco, CA, United States
Employees	201–500	1–10
Funding	Minority investment from Poalim Equity · $70M raised	Pre-seed · $2M raised
Best for	Highly regulated enterprises, such as financial services organisations, that need digital experience analytics with security and compliance.	Developers, marketers, agencies, startups and teams that want privacy-first analytics without a cookie banner

Plans side by side

Glassbox

Pricing not available.

Umami

Hobby$0month

Pro$20month

Business$200month

EnterpriseCustomcustom

Umami pricing

Pros and cons

Themes from the AI answers that mention each brand

Glassbox

Strong enterprise performer blending quantitative analytics with qualitative context
Analysts frequently recommend it for combining event data with session replays
Exceptionally high user ratings, around 4.8 to 4.9 out of 5 on G2
Deep customer journey mapping and session playback
Highest review rating among established web analytics tools