Insider OneCustomer engagement AI platform for marketing teams
vs
KeapSmall business CRM and automation platform
Comparison · Marketing Automation · weekly run Nov 2
Insider One vs Keap
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Insider One is the stronger AI pick in Marketing Automation: it has a visibility score of 2.3 versus 0.9 for Keap.
Choose Insider One if…
- You want the brand AI engines rank higher (2.3 vs 0.9)
- AI answers describe it more positively (33% vs 25% positive)
- You need ISO/IEC 27001:2022 or SOC 2 Type 2 or ISO 22301 or CSA STAR Registry or GDPR-compliant coverage
- You prefer a larger, established vendor (1,001–5,000 employees)
Choose Keap if…
- You need more native integrations (5000+ vs 100+)
- Straightforward tier-based pricing with no features gated behind higher packages
- Lower effective monthly cost when paying annually
- Suited to growing teams needing workflow automation, custom sales pipelines and advanced reporting
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Insider One | Keap |
|---|---|---|
| Visibility score | 2.3% | 0.9% |
| Change vs last week | New | New |
| Rank in Marketing Automation | #24 | #32 |
| Share of voice | 0.9% | 0.2% |
| Mentions this run | 5 | 1 |
| Positive in AI answers | 33% | 25% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Insider One 0pp · Keap 0pp over 0 weekly runs.
Engine by engine
Insider One leads on 2 of 3 engines
ChatGPT
AI Mode
Perplexity
Insider OneKeap
Head to head in AI answers
0 engine answers name both brands
0Insider One ranked higher
0Keap ranked higher
Features, pricing & fit
| Dimension | Insider One | Keap |
|---|---|---|
| Pricing model | — | Flat tiers |
| Entry price | — | $299 / mo |
| Free plan | — | No |
| Deployment | Cloud-based | Cloud |
| Integrations | 100+ | 5000+ |
| Compliance | ISO/IEC 27001:2022, SOC 2 Type 2, ISO 22301, CSA STAR Registry, GDPR-compliant | — |
| Support | Help Center, Insider One Academy | 24/7 chat support, U.S.-based phone support, Dedicated Customer Success Manager, Help center |
| Founded | 2012 | 2001 |
| Headquarters | — | Chandler, Arizona, United States |
| Employees | 1,001–5,000 | 201–500 |
| Funding | Series E | Debt |
| Best for | Marketing teams at large consumer brands that want one platform for data, personalization and cross-channel engagement | Growth-focused small businesses such as consultants, marketing agencies, coaches and startups that want marketing and sales automation |
Plans side by side
Insider One
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Insider One
Profile in progress.
Keap
- Straightforward tier-based pricing with no features gated behind higher packages
- Lower effective monthly cost when paying annually
- Suited to growing teams needing workflow automation, custom sales pipelines and advanced reporting
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Insider One vs Keap”, https://slateindex.ai/compare/insider-one-vs-keap, data of Nov 2, 2026. Licence: CC BY 4.0.