KeapSmall business CRM and automation platform
vs
MakeAI automation you can visually build and orchestrate in real time.
Comparison · Marketing Automation · weekly run Nov 2
Keap vs Make
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Make is the stronger AI pick in Marketing Automation: it has a visibility score of 12.2 versus 0.9 for Keap.
Choose Keap if…
- You need more native integrations (5000+ vs 3500+)
- Straightforward tier-based pricing with no features gated behind higher packages
- Lower effective monthly cost when paying annually
- Suited to growing teams needing workflow automation, custom sales pipelines and advanced reporting
Choose Make if…
- You want the brand AI engines rank higher (12.2 vs 0.9)
- AI answers describe it more positively (41% vs 25% positive)
- You need GDPR or SOC 2 Type II or SOC 3 or ISO 27001 coverage
- Free tier with 1,000 credits per month
AI visibility side by side
Latest weekly run · Nov 2
| Metric | Keap | Make |
|---|---|---|
| Visibility score | 0.9% | 12.2% |
| Change vs last week | New | New |
| Rank in Marketing Automation | #32 | #9 |
| Share of voice | 0.2% | 3.8% |
| Mentions this run | 1 | 22 |
| Positive in AI answers | 25% | 41% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Keap 0pp · Make 0pp over 0 weekly runs.
Engine by engine
Make leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
KeapMake
Head to head in AI answers
0 engine answers name both brands
0Keap ranked higher
0Make ranked higher
Features, pricing & fit
| Dimension | Keap | Make |
|---|---|---|
| Pricing model | Flat tiers | — |
| Entry price | $299 / mo | — |
| Free plan | No | — |
| Deployment | Cloud | Cloud, hosted on Amazon AWS |
| Integrations | 5000+ | 3500+ |
| Compliance | — | GDPR, SOC 2 Type II, SOC 3, ISO 27001 |
| Support | 24/7 chat support, U.S.-based phone support, Dedicated Customer Success Manager, Help center | Help center, Community forum, 24/7 support on Enterprise plans, Dedicated support team on Enterprise plans |
| Founded | 2001 | 2012 |
| Headquarters | Chandler, Arizona, United States | Prague, Czech Republic |
| Employees | 201–500 | 201–500 |
| Funding | Debt | — |
| Best for | Growth-focused small businesses such as consultants, marketing agencies, coaches and startups that want marketing and sales automation | Teams and organizations deploying AI and automation across the business, from a single department to company-wide. |
Plans side by side
Make
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Keap
- Straightforward tier-based pricing with no features gated behind higher packages
- Lower effective monthly cost when paying annually
- Suited to growing teams needing workflow automation, custom sales pipelines and advanced reporting
Make
- Free tier with 1,000 credits per month
- Transparent pricing with paid plans from $12/month
- Visual, no-code automation between existing apps
- Integrations with more than 3,000 apps
- Built-in AI agents for business workflows
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 100%·next run
Cite as: SlateIndex, “Keap vs Make”, https://slateindex.ai/compare/keap-vs-make, data of Nov 2, 2026. Licence: CC BY 4.0.