lemlist vs Reply.io
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Reply.io is the stronger AI pick in Sales Engagement: it has a visibility score of 14.4 versus 12.9 for lemlist, and ranks ahead in 86% of the answers that name both.
Choose lemlist if…
- You need SOC 2 Type II or CCPA coverage
- Per seat pricing suits your budget better than flat tiers
- Strong cold email deliverability
- Personalized outbound and multichannel campaigns
Choose Reply.io if…
- You want the brand AI engines rank higher (14.4 vs 12.9)
- You want a lower entry price ($49 vs $69)
- AI answers describe it more positively (42% vs 34% positive)
- You need SOC 2 coverage
AI visibility side by side
Latest weekly run · Nov 3
| Metric | lemlist | Reply.io |
|---|---|---|
| Visibility score | 12.9% | 14.4% |
| Change vs last week | down−1% | down−3.3% |
| Rank in Sales Engagement | #7 | #6 |
| Share of voice | 3.8% | 3.5% |
| Mentions this run | 25 | 23 |
| Positive in AI answers | 34% | 42% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
lemlist −1pp · Reply.io −3.299999999999999pp over 1 weekly runs.
Engine by engine
Reply.io leads on 2 of 3 engines
Head to head in AI answers
14 engine answers name both brands
| Prompt | Engine | lemlist | Reply.io |
|---|---|---|---|
| What are the best Sales Engagement tools in 2026? | Perplexity | #7 | #6 |
| Top sales engagement platform options for B2B SaaS companies | ChatGPT | #7 | #5 |
| Best sales engagement platform for startups | ChatGPT | #3 | #4 |
| Compare the leading Sales Engagement platforms | Perplexity | #10 | #6 |
| Alternatives to the most popular sales engagement platform | ChatGPT | #6 | #4 |
| Alternatives to the most popular sales engagement platform | Perplexity | #12 | #5 |
| Most affordable sales engagement platform that is still reliable | ChatGPT | #10 | #9 |
| Which Sales Engagement vendors do analysts recommend? | Perplexity | #10 | #9 |
| How much does a sales engagement platform cost per month? | ChatGPT | #5 | #3 |
| Which sales engagement platform offers a free trial? | ChatGPT | #3 | #2 |
| Which sales engagement platform offers a free trial? | Perplexity | #5 | #4 |
| Which Sales Engagement tools offer annual discounts? | ChatGPT | #3 | #2 |
Features, pricing & fit
| Dimension | lemlist | Reply.io |
|---|---|---|
| Pricing model | Per seat | Flat tiers |
| Entry price | $69 per seat / mo | $49 / mo |
| Free plan | No · 14-day trial | No · 14-day trial |
| Integrations | 58+ | — |
| Compliance | SOC 2 Type II, GDPR, CCPA | SOC 2, GDPR |
| Support | In-app live support, 1:1 onboarding sessions, Dedicated account manager (Enterprise), Priority support (Enterprise) | Live chat, Email, CSM onboarding |
| Founded | 2018 | 2014 |
| Headquarters | Paris, France | San Jose, California, US |
| Employees | — | 51–200 |
| Funding | Secondary growth equity (Expedition Growth Capital, shares bought from existing shareholders) | Series A |
| Best for | Sales and growth teams running outbound, from solo founders and agencies to scaling sales teams | Founders, sales teams, and agencies who need results fast without juggling 5+ tools. |
Plans side by side
lemlist
Reply.io
Pros and cons
Themes from the AI answers that mention each brand
lemlist
- Strong cold email deliverability
- Personalized outbound and multichannel campaigns
- Free trial available
- Good value for multichannel outbound
- Intuitive interface with high user ratings
- More focused on outbound email than complete sales-process management
Reply.io
- Multichannel outreach and AI-assisted engagement across email, calls, LinkedIn and more
- 14-day free trial to test core sequencing and automation
- Transparent self-serve pricing with annual discounts
- Affordable, lower-cost option
- Strong choice for smaller and mid-market sales teams
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “lemlist vs Reply.io”, https://slateindex.ai/compare/lemlist-vs-reply-io, data of Nov 3, 2026. Licence: CC BY 4.0.