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SlateIndex
ApolloThe AI GTM System for Go-to-Market Teams
vs
OutplayThe all-in-one sales stack for new-age teams.
Comparison · Sales Engagement · weekly run Nov 3

Apollo vs Outplay

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Apollo is the stronger AI pick in Sales Engagement: it has a visibility score of 51 versus 0.7 for Outplay, and ranks ahead in 100% of the answers that name both.

Choose Apollo if…

  • You want the brand AI engines rank higher (51 vs 0.7)
  • AI answers describe it more positively (60% vs 0% positive)
  • You need GDPR or SOC 2 or CCPA or ISO/IEC 27001 or CASA Tier 2 or CPRA or EU-US DPF or PCI DSS coverage
  • You prefer a larger, established vendor (501–1,000 employees)

Choose Outplay if…

  • You need SOC 2 Type II coverage
  • transparent pricing

AI visibility side by side

Latest weekly run · Nov 3

Metric Apollo Outplay
Visibility score51%0.7%
Change vs last weekdown−2.8%up+0.7%
Rank in Sales Engagement#4#39
Share of voice9.4%0.1%
Mentions this run591
Positive in AI answers60%0%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

0%25%50%75%100%Nov 2Nov 3Apollo 51%

Apollo −2.799999999999997pp · Outplay +0.7pp over 1 weekly runs.

Engine by engine

Apollo leads on 3 of 3 engines

ChatGPT
70.6%
2%
AI Mode
39.1%
0%
Perplexity
43.3%
0%
ApolloOutplay

Head to head in AI answers

1 engine answers name both brands

1Apollo ranked higher
0Outplay ranked higher

Features, pricing & fit

DimensionApolloOutplay
Pricing modelPer seatPer seat
Entry priceContact salesFree; paid from $39 per seat / mo
Free planYesYes
DeploymentCloud platform—
Integrations200+—
ComplianceGDPR, SOC 2, CCPA, ISO/IEC 27001, CASA Tier 2, CPRA, EU-US DPF, PCI DSSSOC 2 Type II
SupportEmail support at support@apollo.io, Dedicated support on Custom plans, Sales team for Custom plan discussionsChat support, Dedicated success manager (Enterprise plan)
Founded20152019
HeadquartersSan Francisco, CAWilmington, Delaware, US
Employees501–1,00051–200
FundingSeries D · $250M raisedMajority stake acquired by JungleWorks · $9M raised
Best forSales and go-to-market teams that run prospecting, outreach and dialing and want data, AI and execution in one systemSales teams of all sizes, especially growing SMBs that want enterprise-level sales engagement at a lower price.

Plans side by side

Apollo

Free$0
BasicCustom
ProfessionalCustom
CustomCustom
Apollo pricing

Outplay

Free Forever$0free forever
Starter$39month, billed annually
Growth$89user per month, billed annually
Enterprise$139user per month, billed annually
Outplay pricing

Pros and cons

Themes from the AI answers that mention each brand

Apollo

  • Large B2B contact database combined with prospecting and email sequencing
  • Transparent self-serve per-user pricing with a free tier
  • Strong all-in-one value for prospecting and outreach
  • Affordable, reliable choice for small teams and startups
  • Widely used and highly rated by reviewers

    Outplay

    • transparent pricing

      Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run

      Cite as: SlateIndex, “Apollo vs Outplay”, https://slateindex.ai/compare/apollo-vs-outplay, data of Nov 3, 2026. Licence: CC BY 4.0.