CapsuleSimple yet powerful CRM for small businesses
vs
CreatioAI CRM and workflow platform for people and AI agents
Comparison · CRM · weekly run Nov 3
Capsule vs Creatio
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
Creatio is the stronger AI pick in CRM: it has a visibility score of 7 versus 0.9 for Capsule.
Choose Capsule if…
- You need PCI-DSS coverage
- simple option for very small teams
Choose Creatio if…
- You want the brand AI engines rank higher (7 vs 0.9)
- AI answers describe it more positively (45% vs 0% positive)
- You need ISO/IEC 27001 coverage
- You prefer a larger, established vendor (501–1,000 employees)
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Capsule | Creatio |
|---|---|---|
| Visibility score | 0.9% | 7% |
| Change vs last week | up+0.5% | down−1.5% |
| Rank in CRM | #33 | #12 |
| Share of voice | 0.4% | 2.5% |
| Mentions this run | 2 | 12 |
| Positive in AI answers | 0% | 45% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Capsule +0.5pp · Creatio −1.5pp over 1 weekly runs.
Engine by engine
Creatio leads on 3 of 3 engines
ChatGPT
AI Mode
Perplexity
CapsuleCreatio
Head to head in AI answers
0 engine answers name both brands
0Capsule ranked higher
0Creatio ranked higher
Features, pricing & fit
| Dimension | Capsule | Creatio |
|---|---|---|
| Pricing model | Per seat | — |
| Entry price | Contact sales | — |
| Free plan | Yes | — |
| Onboarding fee | Included | — |
| Deployment | Cloud (SaaS), hosted on AWS | Cloud |
| Integrations | 100+ | — |
| Compliance | SOC 2 Type II, PCI-DSS | ISO/IEC 27001, SOC 2 Type II |
| Support | Support center articles, Support team, Dedicated account manager (Ultimate plan), Webinars and product tours | Support plans, Academy, Partner network |
| Founded | 2009 | 2014 |
| Headquarters | Manchester, United Kingdom | Boston, Massachusetts, USA |
| Employees | 11–50 | 501–1,000 |
| Funding | Seed | Series D (unconfirmed) · $268M raised |
| Best for | Individuals, small businesses and SMB sales teams wanting an easy-to-use CRM | Mid-size and enterprise organizations, especially in financial services, wanting CRM with no-code workflow and AI agents |
Plans side by side
Capsule
Free$0
StarterCustomper user, per month, billed annually
GrowthCustomper user, per month, billed annually
AdvancedCustomper user, per month, billed annually
UltimateCustom
Creatio
Pricing not available.
Pros and cons
Themes from the AI answers that mention each brand
Capsule
- simple option for very small teams
Creatio
- low-code process automation
- workflow automation combined with CRM
- best for agile process-driven enterprises
- configurable workflows and process automation
- accessible composable pricing bundling workflow and CRM
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Capsule vs Creatio”, https://slateindex.ai/compare/capsule-vs-creatio, data of Nov 3, 2026. Licence: CC BY 4.0.