Dialpad vs HubSpot

Which one do AI engines recommend, and how do they differ on price, fit and features?

The short answer

Dialpad is the stronger AI pick in Contact Center: it has a visibility score of 14.5 versus 14.1 for HubSpot, and ranks ahead in 75% of the answers that name both.

Choose Dialpad if…

You want the brand AI engines rank higher (14.5 vs 14.1)
AI answers describe it more positively (45% vs 35% positive)
You need HIPAA-ready (Business Associate Agreement available) or GDPR (Data Processing Agreement available) or CSA STAR registry member or ISO 27001:2022 or ISO 27017:2015 or ISO 27018:2019 coverage
Built-in AI tools such as real-time transcription, agent assist and coaching

Choose HubSpot if…

You want a free plan to start
You need SOC 3 coverage
You prefer a larger, established vendor (5,000+ employees)
intuitive, user-friendly interface

AI visibility side by side

Latest weekly run · Nov 3

Metric	Dialpad	HubSpot
Visibility score	14.5%	14.1%
Change vs last week	up+4%	down−1.5%
Rank in Contact Center	#11	#12
Share of voice	3.9%	3.3%
Mentions this run	22	19
Positive in AI answers	45%	35%

The stronger value in each row is marked with a ✓.

Visibility score trend

Weekly runs over the last 60 days

Dialpad +4pp · HubSpot −1.5pp over 1 weekly runs.

Engine by engine

Dialpad leads on 2 of 3 engines

ChatGPT

13.1%

AI Mode

16.1%

14.4%

Perplexity

14.3%

18.7%

DialpadHubSpot

Head to head in AI answers

8 engine answers name both brands

6Dialpad ranked higher

2HubSpot ranked higher

Prompt	Engine	Dialpad	HubSpot
How do I choose a contact center platform for a mid-market team?	Perplexity	#8	#5
What should a contact center platform integrate with?	Perplexity	#12	#2
Best contact center platform for startups	ChatGPT	#3	#8
Best contact center platform for startups	AI Mode	#2	#4
Best contact center platform for startups	Perplexity	#3	#5
Alternatives to the most popular contact center platform	AI Mode	#6	#9
Most affordable contact center platform that is still reliable	Perplexity	#2	#4
Which contact center platform offers a free trial?	Perplexity	#2	#8

Features, pricing & fit

Dimension	Dialpad	HubSpot
Pricing model	Per seat	Per seat
Entry price	$15 per seat / mo	Free; paid from $7 per seat / mo
Free plan	No · 14-day trial	Yes
Onboarding fee	—	$3,000
Deployment	Cloud-based	Cloud
Integrations	—	2000+
Compliance	SOC 2 Type II, HIPAA-ready (Business Associate Agreement available), GDPR (Data Processing Agreement available), CSA STAR registry member, ISO 27001:2022, ISO 27017:2015, ISO 27018:2019	SOC 2 Type II, SOC 3
Support	24/7 phone support on Advanced and Premium plans, Enterprise SLA on Premium plans, Help center at help.dialpad.com	Phone
Founded	2011	2006
Headquarters	San Ramon, California	Cambridge, Massachusetts, United States
Employees	1,001–5,000	5,000+
Funding	Series F	Corporate round
Best for	Businesses that run customer support, sales, and team communications and want AI agents and human agents on one platform.	Startups, small and mid-sized businesses and enterprises wanting marketing, sales and service on one CRM.