Chatwoot vs HubSpot
Which one do AI engines recommend, and how do they differ on price, fit and features?
The short answer
HubSpot is the stronger AI pick in Live Chat & AI Support: it has a visibility score of 33.1 versus 2.4 for Chatwoot, and ranks ahead in 100% of the answers that name both.
Choose Chatwoot if…
- You need GDPR coverage
- Free self-hosted option
- Best open-source option
- Robust free plan with basic chat widgets
Choose HubSpot if…
- You want the brand AI engines rank higher (33.1 vs 2.4)
- You want a lower entry price ($7 vs $19)
- AI answers describe it more positively (35% vs 22% positive)
- You need SOC 3 coverage
AI visibility side by side
Latest weekly run · Nov 3
| Metric | Chatwoot | HubSpot |
|---|---|---|
| Visibility score | 2.4% | 33.1% |
| Change vs last week | up+0.5% | down−3.8% |
| Rank in Live Chat & AI Support | #19 | #4 |
| Share of voice | 1% | 9.5% |
| Mentions this run | 5 | 45 |
| Positive in AI answers | 22% | 35% |
The stronger value in each row is marked with a ✓.
Visibility score trend
Weekly runs over the last 60 days
Chatwoot +0.5pp · HubSpot −3.8999999999999986pp over 1 weekly runs.
Engine by engine
HubSpot leads on 3 of 3 engines
Head to head in AI answers
4 engine answers name both brands
| Prompt | Engine | Chatwoot | HubSpot |
|---|---|---|---|
| Alternatives to the most popular live chat tool | ChatGPT | #9 | #8 |
| Is there a free live chat tool for small teams? | Perplexity | #5 | #3 |
| Official website of the top live chat tool vendors | ChatGPT | #15 | #5 |
| Official website of the top live chat tool vendors | Perplexity | #15 | #7 |
Features, pricing & fit
| Dimension | Chatwoot | HubSpot |
|---|---|---|
| Pricing model | Per seat | Per seat |
| Entry price | Free; paid from $19 per seat / mo | Free; paid from $7 per seat / mo |
| Free plan | Yes | Yes |
| Onboarding fee | — | $3,000 |
| Deployment | Self-hosted or Chatwoot Cloud | Cloud |
| Integrations | — | 2000+ |
| Compliance | SOC 2 Type II, GDPR | SOC 2 Type II, SOC 3 |
| Support | Live chat on the website, Email hello@chatwoot.com | Phone |
| Founded | 2020 | 2006 |
| Headquarters | San Francisco, California, United States | Cambridge, Massachusetts, United States |
| Employees | 11–50 | 5,000+ |
| Funding | Seed · $2M raised | Corporate round |
| Best for | Support teams that want one inbox for chat, email and messaging, with the option to self-host. | Startups, small and mid-sized businesses and enterprises wanting marketing, sales and service on one CRM. |
Plans side by side
Chatwoot
HubSpot
Pros and cons
Themes from the AI answers that mention each brand
Chatwoot
- Free self-hosted option
- Best open-source option
- Robust free plan with basic chat widgets
- Hosted free tier has usage limits
- Free plan limits agents, chat history, and advanced automations
HubSpot
- intuitive, user-friendly interface
- generous free tier
- all-in-one CRM and marketing platform
- tight CRM integration for live chat and service
- good fit for startups and small businesses
- higher-tier costs and onboarding fees
- higher month-to-month pricing than annual plans
Data collected ·ChatGPT, Perplexity, Google AI Mode·coverage 98.8%·next run
Cite as: SlateIndex, “Chatwoot vs HubSpot”, https://slateindex.ai/compare/chatwoot-vs-hubspot, data of Nov 3, 2026. Licence: CC BY 4.0.